Diploma In Business Administration

by Southern University College Claim Listing

This program emphasizes both the theoretical aspects as well as the practices of business administration. Students of this program will study business organisations, their management and the changing global environment in which they operate, alongside the applied skills needed for a successful caree

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img Duration

2 Years 3 Months

Course Details

This program emphasizes both the theoretical aspects as well as the practices of business administration. Students of this program will study business organisations, their management and the changing global environment in which they operate, alongside the applied skills needed for a successful career in the business arena.

Students will learn how businesses operate and the fundamentals of professional management practice, from accounting, economics, finance, human resource management to marketing principles. The program will enable students to explore the increasingly complex global, political, economic, social and technological environment within which businesses operate.

The Diploma in Business  Administration aims to provide students with a broad, analytical and integrated grasp of business management. It is designed to appeal to those who wish to gain a general business diploma whilst also having the option of furthering their studies in undergraduate and moving on to graduate level business programs.

Programme Objective

  • To provide students with broad and current knowledge of business administration;
  • To equip students with basic business and management skills for the job markets in various industries and sectors;
  • To prepare students for advanced and further studies in business administration;
  • To assist students in developing skills and competency needed for the challenging and evolving business world; and
  • To support and contribute to the development of national and regional economy.

Key Features

  • A flexible Diploma route to undergraduate business programs
  • An entry level and recognized qualification in business
  • English language enhancement module is provided by the program
  • Students can experience a wide range of innovative teaching and learning methods
  • Full Accreditation by Malaysian qualifications Agency ( MQA, MOHE) 

Career Prospects

  • After graduation, students can seek employment in various industrial or commercial sectors; they can also further their studies for higher degrees locally or overseas.

Below is a listing of some jobs where a business administration qualification may be particularly useful. While many of these careers are open to different specialisation, some companies may specify, or give preference to, graduates in business-related subjects.

  • Advertising and media executive
  • Business consultant
  • Bank officer
  • Business executive
  • Customer service executive
  • Entrepreneur
  • Financial planner
  • Hospitality and travel administrator
  • Human resource executive
  • Marketing executive
  • Office executive
  • Public relations executive
  • Non-profit organization administrator
  • Self-employment

Common Core Module

  • Business Communication
  • Business Finance
  • Business Law
  • Business Research Methods
  • Computer Applications
  • E-Commerce
  • Entrepreneurship
  • Financial Accounting I
  • Financial Accounting II
  • Fundamentals of Management
  • Fundamentals of Marketing
  • Information Technology
  • Microeconomics
  • Macroeconomics
  • Management and Cost Accounting
  • Quantitative Methods
  • Statistics
  • Communicative English

Discipline Core / Specialisation Modules

  • Corporate Finance
  • Fundamentals of Business
  • Human Resource Management
  • International Business
  • Organisational Behaviour
  • Principles of Investment

Elective Modules

  • Elective (Core)
  • Basic Chinese / Introduction to Chinese Culture

Elective (Open)
(Select Any Two)

  • Business Mathematics
  • Consumer Behaviour
  • Cross Cultural Management
  • International Finance
  • International Marketing
  • International Relations
  • Introduction to Logistics Operations
  • Personal Finance
  • Sales Management
  • General English

Entry Requirement

  • SPM/O-Level: With a minimum of any 3 credits
  • UEC: With a minimum of any 3 credits
  • Certificate: A certificate or its equivalent in a related filed at least CGPA 2.0
  • Others: Other equivalent qualifications recognised by the Malaysian Government
  • English Competency requirement for International Student: IELTS 5.0 or MUET Band 3 or its equivalent
  • Johor Bahru Branch

    PTD 64888, Jalan Selatan Utama, KM 15, Off, Skudai Lbh, 81300 Skudai, Johor Bahru

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