Whether it's creating engaging social content, directing music videos, or producing large-scale corporate pieces, this course covers all aspects of the content creation process, and analysing its impact.
What you'll learn
Foundations of content creation
First up you’ll be introduced to all the processes and principles for creating, planning and producing screen content.
Developing creative content
Next you’ll learn to develop the bones of a great piece of content including the set-up of the story. Learn basic scriptwriting and storytelling techniques, storyboarding and shot listing, as well as planning and managing locations used within your piece of content. You’ll also learn the basics of art direction and how to direct factual and dramatic content.
Producing creative content
Then you’ll learn the ins and outs of how to produce content:
Camera work: Learn creative and technical skills in camera work including how to use different types of camera, specific camera angles and multi cam shooting
Lighting: How to professionally light a set
Audio: How to record audio and audio mixing using Adobe Audition
Editing: How to edit your shots using Adobe Premiere, add graphics and some visual effects skills using After Effects, and sweeten your sound with Adobe Audition
Scripting & Directing: You’ll script and direct several pieces of content including a television commercial, a music video, and a short form drama.
Yoobee College of Creative Innovation is New Zealand’s largest specialist creative and technology college. We’ve been fuelling the creative and technology industries for over 30 years with talented Animators, Filmmakers, Designers, Techies, and Game Developers.
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