This qualification applies to individuals with a sound theoretical knowledge base in marketing and communication and who demonstrate a range of managerial skills to ensure that functions are effectively conducted in an organisations or business area.
DurationThis qualification applies to individuals with a sound theoretical knowledge base in marketing and communication and who demonstrate a range of managerial skills to ensure that functions are effectively conducted in an organisations or business area. Typically, they would have responsibility for the work of other staff and lead teams.
The mission of International College of Melbourne is to provide global educational opportunities that emphasise skills and knowledge that will allow the student to adjust through a lifetime of social and technological changes and thus become a part of global workforce. We recognise that education is vital in developing skills needed for a productive society and essential in promoting the individual’s sense of worth, values, and high ethical standards.
Marketing is a powerful business tool used to help you better understand your consumer and sales landscape. It includes every element of how you communicate your business, product or service, whether you work for a corporation, government or for yourself, in a B2B or B2C context.
This qualification builds on the sound theoretical knowledge-base developed in the Certificate IV and expands your knowledge into practical skills and real-world experience.
If you're creative, analytical, a good communicator and a quick thinker, marketing is a great career for you. At Griffith, you'll learn about identifying and understanding a market, consumer behaviour, communication, and how to develop strategies for staying ahead of competitors.
Develop your skills in the dynamic and creative exciting Marketing and Communications industry. This program will provide you with in-depth knowledge into marketing strategies, social media, and leadership – providing you with the tools to succeed in this highly lucrative field.
This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.
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