Event Management BA (Hons)

Our BA Event Management degree in London helps you turn your passion for bringing people together into a fulfilling career. You’ll gain comprehensive knowledge and practical skills in planning, organising, and executing various types of events. From music festivals to corporate events, comedy to sports matches, this degree will give you everything you need to succeed.

• Become a master of organisation as you delve into the intricacies of event planning, logistics, and execution. Whether it’s coordinating with vendors, managing timelines, or troubleshooting on the fly, you’ll develop the skills needed to ensure every event runs seamlessly from start to finish.
• You’ll forge lifelong connections with fellow students, industry professionals, and mentors. Through work placements, networking events, and hands-on projects, you’ll build a strong support system that will propel you to success in your career.

What you’ll study

• You’ll work on a breadth of events; from music and comedy, theatre productions, to outdoor festivals, esports tournaments, community and corporate events. We work with the likes of Rough Trade, BBC, Just the Tonic, and artists and organisations from across the UK and wider.
• You’ll learn and work alongside performers, engineers, producers, designers and events specialists in a creative and collaborative eco-system.

Year One

Live Event Practice (40 Credit Points)

• During this module students will undertake practice in design, planning and delivery of a range of live events. You'll work collaboratively with your peers and stakeholders to produce work across a range of small to medium scale events.
• With NTU owning its own events venues, you'll be able to develop essential skills in planning events such as live music gigs, live streaming, corporate and community events.

Marketing and Promotion (20 credit points)

• Great marketing is the backbone to any successful event. Throughout this module, you'll study the underpinning theory and develop your understanding of marketing and promotion in live events.
• You'll learn, explore and practice the necessary skills to carry out effective market research. Through theory and practice, you'll learn how to successfully market and promote an event, meeting the needs and expectations of the attendees and key stakeholders.

The Event Industry (20 credit points)

• The event industry is fast paced and ever changing. In this module you'll investigate current trends and practices, keeping up-to-date with all the happenings of the local, national, and global events industry.
• You'll explore your own strengths and weaknesses and develop your educational and career opportunities through taught and self guided projects.

Event Business Administration (40 credit points)

• Proper planning leads to perfect performance! All event planners must be proficient and organised individuals.
• In this module you'll learn and practice a range of important administrative, legal frameworks and planning skills that will assist in your personal development as an event manager and as an industry-wide practitioner.

Year Two

Event Practice 2 (40 Credit Points)

• This module will stretch and challenge what you studied in year 1. You'll develop your skills and knowledge in design, planning, delivery and management of live events to a higher level.
• You'll study theory and carry out practice to a greater degree of complexity and responsibility. In doing so, delivering a wider more diverse range of events, each with their own unique and often complex needs.

Future You (20 credit points)

• You are the key to your own success! In this module you'll investigate and develop your professional identity in terms of attributes, beliefs, values, motives, and experiences. You will develop professional integrity and a career identity.
• This module encourages you to carry out research into employability and entrepreneurship, and you will analyse current industry practices, job roles and technical skills required in order to gain a thorough understanding of the events sector.
• Throughout and during the assessment process you will actively partake in transformative practice, effective review and evaluation of yourself.

Event Research and Development (40 credit points)

• Throughout this module you will focus on the research and development of events. You will experiment with event designs and progress your understanding of event success. In doing so, you will further expand your skills in event planning through more advanced techniques and processes to influence future event designs.

Emerging and Cultural Events (20 credit points)

• This module will expand your experiences into the international and cultural event sector. You will carry out case studies and investigate the diversity in design and different nuances in delivery of such events. Part of this will involve visiting and experiencing events first hand.
• Throughout the module you will reference the work with local and global sustainability in mind. You will also examine emerging event markets through research and theory led projects.

Final year

Developing the Practitioner (20 Credit Points)

• The aim of this module is for you to examine the range and variety of creative working methodologies in order to develop your role as an event practitioner. Through research and theory, you'll gain a highly developed conceptual understanding of contemporary live event practice.
• You will attend a series of practical workshops and seminars, the purpose of which will be to expand and challenge pre-existing ideas and perspectives. You will be offered or negotiate a client brief. The work will evolve collaboratively to produce an original and imaginative event or series of events.
• At specific points during the process you will be expected to present your evolving concept with the justification of theoretical research, which will inform the assessment procedure.

Live Event Investigation (40 credit points)

• In this module you will complete investigative research in your chosen event sector topic. The aim of this is to enhance your abilities in research led practice.
• To establish yourself as a leading practitioner you need to have the ability to present research and associated data and analysis to stakeholder and industry professionals. Throughout this module you will be introduced to theoretical and practical concepts to achieve this.

Your Major Project (60 credit points)

• This is your chance to shine and make your mark on the event industry. In this module you will individually conceptualise, design and deliver an event or events of your choosing. You'll complete every aspect of the event; from planning and promotion, right through to delivery and analyse.
• You'll work independently and through effective teamwork and collaborations to achieve your highest level of work on the degree program and set you up for your future career.

How you’re taught
This course incorporates a wide range of teaching methods including:

• Lectures
• Seminars
• Reflection
• Tutoring
• Portfolio
• Peer learning

The project-based learning and group activities form important elements of your learning, developing your ability to work in a team and enhancing your employability.

Work experience

• As NTU has its own live events spaces, along with several other creative businesses, you'll be presented with countless opportunities to gain real-world experience. You'll also get the chance to work at outdoor events, like Splendour Festival in Nottingham. Attracting approximately 30,000 visitors, it's a great event to gain valuable experience.

Showcase

• You will be given the opportunity to exhibit your work during your time at NTU to members of the creative industries.

Careers and employability

• Your time at Nottingham School of Art & Design doesn’t have to stop once you finish your undergraduate course. Choose to continue your studies on our postgraduate degrees that can help you further develop your skills and obtain the experience you need to get a head start in your career. Browse our postgraduate degrees.
• You’ll leave NTU with a long list of contacts and the skills, knowledge and experience to enter the global events industry. You will have the skills to work in small, medium and large scale event design and delivery, independently or in employment.
• Whether as a freelance or contracted event worker you will be able to provide support in administrative operations and provide assistance to professional teams.
• You’ll be capable of working in a range of event-related roles, such as production manager, event officer, infrastructure manager, marketing officer, assistant event manager, and events coordinator to mention a few.
• You will be equipped to apply your skills in networking, communication, administration and management across the wider events and entertainment industry, providing you with ample employment pathways.

YouFirst – working with our Employability Team
Studying a degree at a popular university has many benefits, none more so than having access to a large employability team.

• Our friendly, experienced careers consultants will work closely with you at every stage of your career planning, providing personal support and advice you won't find in a book or on the internet. You can benefit from this at any time during your studies and up to three years after completing your course.

Campus and facilities

• Alongside a virtual production studio, event production space, recording studios, rehearsal rooms, and content creation edit suites, you'll spend a lot of your time in our purpose-built multi-discipline events and production space with the versatility built-in to function as a 600-capacity live venue, or a virtual production studio complete with LED volume.