The Fashion Marketing program at UCO offers a comprehensive curriculum, while concentrating on apparel, advertising and promotion and retailing.
Description
The Fashion Marketing major at the University of Central Oklahoma offers a four-year program leading to a Bachelor of Science - Fashion Marketing degree. The fashion industry is composed of several segments: fibers, fabrics, apparel, retailing, production, wholesaling, and media. Together, these segments form an industry so broad, so complex and so varied there is hardly a skill, an aptitude, or an interest that cannot be accommodated. The Fashion Marketing program at UCO offers a comprehensive curriculum, while concentrating on apparel, advertising and promotion and retailing.
Career Opportunities
The apparel and textiles industry include some of the largest employers in the nation. Career tracts can be at the store or corporate levels and can include the following career opportunities:
Connecting Students to Transformative Learning with strong connections throughout the Oklahoma City metro, the University of Central Oklahoma is dedicated to developing in students the confidence to succeed through transformative learning experiences.
Central prides itself as a smart investment for success, preparing future leaders in an opportunity-rich environment, with access to more than 200 student organizations and the internship, employment, entertainment and cultural offerings of the rapidly growing Oklahoma City metropolitan area.
Founded in 1890 and accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools, Central connects its nearly 14,000 students to unmatched value found in 119 undergraduate areas of study and 81 graduate programs from its main campus in Edmond and facilities throughout the metro area.
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Mission
The University of Central Oklahoma empowers students to become ethical, creative and engaged citizens and leaders through our commitment to transformative learning experiences.
Vision
As a leading metropolitan university, the University of Central Oklahoma prepares future leaders to positively impact local, state, and global communities.
Accessibility
We provide open opportunities for quality higher education and career development through unmatched value.
Community
We provide value and service while engaging within the campus and broader community. We address the social needs of our community through innovation.
The Fashion Design BFA program’s reputation is based on quality, relevance, and innovation. The cornerstone of the department’s curriculum is providing the students the opportunity to learn by working with successful industry professionals.
The Bachelor of Fine Arts in Fashion Design program trains students to develop a design practice with a strong focus on design context - emphasizing an understanding of the culture, history, and theory of fashion as well as the crucial business savviness needed to make their work market-ready.
Clothing needs are influenced by all aspects of society, and Apparel Design and Apparel Merchandising graduates must understand the social, ethical, cultural, economic, and political factors that influence clothing selection.
The Fashion Design Certificate provides students with the skills required for entry-level positions, including design assistant, assistant patternmaker, sample room manager, production assistant, stylist, and assistant technical designer.
The fashion program combines history, business practices and hands-on studio experience to prepare students for a variety of roles in this global industry.
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