The Bachelor of Fine Arts in Fashion Marketing & Management degree program is a twelve-quarter program that is designed to offer experience across disciplines in business, fashion, and design, covering both soft and hard lines.
The Bachelor of Fine Arts in Fashion Marketing & Management degree program is a twelve-quarter program that is designed to offer experience across disciplines in business, fashion, and design, covering both soft and hard lines. This cross-functional focus will allow students to expand beyond traditional fashion design positions and choose among options in manufacturing, design and retailing.
The content of the curriculum includes fashion industry trends and manufacturing, general business, management, operations and compliance, retailing, marketing, advertising, and design. Students can learn how to effectively bridge the gap between designers and the retail market. They will be required to both identify and anticipate fashion trends, as well as to develop the decision-making skills needed to insure that the preferred consumer goods are in stock at the appropriate time.
Program Student Learning Outcomes
Upon successful completion of the program, graduates should be able to:
Welcome To The Art Institute of Dallas
Welcome to The Art Institute of Dallas, a branch of Miami International University of Art & Design. Our faculty, staff, and students are a community devoted to two common goals: a career-focused education in the creative arts and excellence. If you’re imaginative and creative, and you want a career that will utilize your skills to build a real future, this is where you can learn with like-minded creative individuals to hone your talents.
Our faculty includes both educators and working professionals who share their expertise and experience, which helps students become knowledgeable, capable graduates who are prepared for the rigors of the workplace. Ours is a collaborative, hands-on environment that offers an opportunity to grow personally and professionally. Our students benefit from relationships we’ve built with creative industries that provide insights into the latest trends. Those insights can support them on their education paths.
We’ve proudly served the Dallas—Ft. Worth area for over 50 years. We’re successful because our students and graduates are successful. We’re excited that you’ve chosen to further your education, and we are here to support you throughout your journey.
Sincerely
Dr. Leslie Baughman
Interim President
The Fashion Design Certificate provides students with the skills required for entry-level positions, including design assistant, assistant patternmaker, sample room manager, production assistant, stylist, and assistant technical designer.
The Fashion Design department provides a unique, interdisciplinary experience that challenges students to bring an artistic and theoretical approach to the work. Students benefit from rigorous artistic and professionally oriented training.
The fashion merchandising program, with its specialized classes and education, gives you an opportunity to meet your specific goals based on an individualized focus and can help you prepare to enter this challenging and competitive field.
The BFA in Fashion Design trains the next generation of designers to be on the forefront of fashion, technology, and material innovation.
The Fashion Retailing Certificate program is designed to teach students how to use their combined creative and business skills to display, market, and sell fashion merchandise. Graduates will be able to effectively understand and meet the customer's needs, and ultimately encourage sales.
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