Students have the opportunity to incorporate real-world situations into experience and witness and practice critical concepts that are relevant to their Fashion Merchandising degree.
As part of the program experience, students get an in-depth look at the fashion industry, learn from industry professionals, and witness how this multifaceted industry offers exciting careers within merchandising, wholesale, styling, trend, and retail analytics.
Students have the opportunity to incorporate real-world situations into experience and witness and practice critical concepts that are relevant to their Fashion Merchandising degree.
Assignments and seminars focus on the key forces driving change in the retail industry, focusing on trends that will matter most. Students also have the opportunity to build upon future partnerships and mentoring relationships.
For more than a century, our university has been united by the belief that through our love of learning and our hard work we can do great things. We are innovators and artists, investigators and inventors, entrepreneurs and idealists. We are Texas State.
Academics
With degree programs to prepare you for hundreds of exciting career paths, you will find one that fuels your ambition. And our dedicated faculty will help you gain the experience you need to apply classroom discoveries as you meet real-world challenges.
Research
If there is an idea that fires your imagination, Texas State has opportunities for you to make hands-on research a key part of your academic journey. Connect with faculty members who are making discoveries and pushing the boundaries in every discipline in engineering, healthcare, the arts, and more.
History & Traditions
Founded in 1899 to prepare the best teachers in the Lone Star State, we have a legacy of preparing students to make an impact in the world, including Lyndon B. Johnson, the only U.S. president to graduate from a college in Texas. Our name has changed a few times, but our commitment to lifelong learning has never wavered.
Our Mission
Texas State University is a doctoral-granting, student-centered institution dedicated to excellence and innovation in teaching, research, including creative expression, and service. The university strives to create new knowledge, to embrace a diversity of people and ideas, to foster cultural and economic development, and to prepare its graduates to participate fully and freely as citizens of Texas, the nation, and the world.
Our Shared Values
In pursuing our mission, we, the faculty, staff, and students of Texas State University, are guided by a shared collection of values:
This course will examine why brands are important, the essential strategies for successfully marketing brands in today's digital economy, and how to manage and market your personal brand.
This course introduces students to the fundamentals of marketing including the various marketing channels, tools, concepts and terms and how each plays a critical role in marketing a product or service.
Branding and marketing decisions are usually made in a context of imperfect information, decision models that combine analysis with judgment, and a marketplace that is fast-changing.
You have a great website, which is a good marketing tool, but unless people know where to find you they don’t know you exist. We have created an online program that simplifies the process of what you need to do from the smallest to larger budgets to go from grass roots to international.
Activate your brand/marketing strategies through online outreach channels. Develop a portfolio of your work. Students will earn a certificate upon successful completion of all required courses.
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