Get ahead of the competition by developing your strategic marketing credentials. This marketing short course will equip you with a solid foundation and insight into the world of contemporary marketing.
DurationThis course contains 6 substantive modules and includes a learning plan, with weekly schedules, to keep your studies on track.
Modules in this course:
Module 1: Marketing Fundamentals
Module 2: Consumer Behaviour
Module 3: Marketing Research
Module 4: Products and Services
Module 5: Pricing, Communication and Distribution
Module 6: Branding
iQ Academy was originally established in 2006 as a small department of Centurion Academy, with the purpose of improving student employability through business short courses.
With the success of our students and a desire to offer an expanded programme range, we exited the Centurion Academy umbrella in 2012 and we merged with Fernwood Business College (Pty) Ltd and launched as a new private tertiary institution called “iQ Academy (Pty) Ltd”.
As a leading private higher education institution we provide affordable and accessible private distance education that empowers you without compromising on quality.
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