Master a core component of search engine marketing (SEM) with pay-per-click (PPC) advertising using Google Ads (formerly known as Google AdWords).
Master a core component of search engine marketing (SEM) with pay-per-click (PPC) advertising using Google Ads (formerly known as Google AdWords).
This 2-Days Intensive Google Ads – Google Search and Display Advertising Course will equip you with the skills needed to start and run your Google Ads Campaign (Search and Display). We will first walk you through the whole journey of setting up a Google Ads account before we dive head into the foundations of all great ads – Keywords Research.
Once you’ve learnt the best practices of Keyword Research, we will go deeper into understanding how Google Ads work, and how to measure and optimize your Google Ads Campaign to get more clicks, conversions and ultimately more return on investment (ROI).
Finally, we will go beyond with audience re-marketing and ad extensions – a feature which can increase your click-through rate by several percentage points. We will end off with sharing some digital advertising strategies that work and help achieve KPIs and the hacks that Google don’t want you to know for the maximum ROIs.
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We work closely with BCA and WSQ to ensure that our courses meet their stringent criteria and requirements. We are an Approved Training Organization (ATO) approved by SkillsFuture Singapore.
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Professional Certificate in Digital Marketing & Customer Insights is offered by NUS Advanced Computing for Executives (ACE). Our mission to educate leaders, executives and computing professionals in exploiting emerging and disruptive digital technologies.
Social media has become the most influential and important virtual space where the platform is not only used for social networking but is also an effective and efficient way of digitally advertising a brand and its products and services.
For those who want to attain essential knowledge and skills to get higher page-ranking for their website on search engine result pages (SERPs).
Social Media Marketing course training is offered by Hastor for all skill level. Learn about Social Media Marketing from top digital marketing agency. Â
Search Engine Optimization course by CKMH Digital.
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