A short course in which you will set up Google analytics for your own chosen site and learn how to draw the relevant reports.
DurationCourse Outline / Curriculum:
Setting Up Google Analytics:
Account creation
Linking webmaster tools
Getting the tracking code
Inserting tracking code:
Static Websites
CMS websites, Wordpress etc.
Positioning of code
Code variables
Testing your code
Verifying your account
Google Analytics Interface:
Knowing your sidebar
Most popular sections
Mobile
Analysing:
Bounce rates
Time on site
Organic vs Paid visits
Visitor tracking
Referrals, Direct, Organic
Page Tracking
Filters:
Creating Filters
Activating Filters
Tracking Filters
Advanced Segments:
Implementing Advanced Segments
Tracking Advanced Segments
Reporting:
Creating Reports
Emailing Reports
Realtime Reporting
Users and Access Control:
Inviting Users
Admin and read-only
Leading Training is the home of practical training in Business and IT skills development. Our trainers are engaging, our content is well researched, and our venue is a comfortable place to learn.
Welcome to the home of effective training courses. We pride ourselves on our relevant, applicable, and dynamic content and approach. If you're looking to develop genuine skills, then you are exactly the type of person we want to get to know.
The Search Engine Optimisation (SEO) and Web Analytics Certification Course will teach you what it takes for your website to reach the number one spot on search engine results pages.
Digital Marketing course is offered by AATICD.Accredited Africa Training Institute for Capacity Development offers Unlimited Internationally Accredited Training in Pretoria South Africa. Accredited Africa Training Institute Courses are Cost Effective.
The Digital Marketing course covers Brand Management, Marketing, PR, Google Analytics, Facebook, Intagram, LinkedIn, Twitter, WordPress and Tumblr.
This course is the ideal for business, marketing and brand professionals in management levels, who have a commercial interest in being more relevant in their go-to-market strategies and driving business results through relevant customer engagement.
They will learn specific posting strategies for each platform, what content to use for those strategies and where to find it. They will also learn to start advertising campaigns across these platforms.
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