A short course in which you will set up Google analytics for your own chosen site and learn how to draw the relevant reports.
DurationCourse Outline / Curriculum:
Setting Up Google Analytics:
Account creation
Linking webmaster tools
Getting the tracking code
Inserting tracking code:
Static Websites
CMS websites, Wordpress etc.
Positioning of code
Code variables
Testing your code
Verifying your account
Google Analytics Interface:
Knowing your sidebar
Most popular sections
Mobile
Analysing:
Bounce rates
Time on site
Organic vs Paid visits
Visitor tracking
Referrals, Direct, Organic
Page Tracking
Filters:
Creating Filters
Activating Filters
Tracking Filters
Advanced Segments:
Implementing Advanced Segments
Tracking Advanced Segments
Reporting:
Creating Reports
Emailing Reports
Realtime Reporting
Users and Access Control:
Inviting Users
Admin and read-only
Leading Training is the home of practical training in Business and IT skills development. Our trainers are engaging, our content is well researched, and our venue is a comfortable place to learn.
Welcome to the home of effective training courses. We pride ourselves on our relevant, applicable, and dynamic content and approach. If you're looking to develop genuine skills, then you are exactly the type of person we want to get to know.
The Digital Marketing programme introduces key principles of marketing, advertising, and sales in the digital environment. Digital Marketing techniques on Facebook, Google, LinkedIn, Instagram, Twitter, YouTube, and other emerging social media platforms will also be discussed.
Step up with relevant and up to date tactics, techniques and skills essential to power up in the digital marketing game.
The Search Engine Optimisation (SEO) and Web Analytics Certification Course will teach you what it takes for your website to reach the number one spot on search engine results pages.
Our Basic Social Media Certificate will give you the fundamental skills you need to navigate the social media landscape and become proficient in the must-have skill of social media marketing. The Basic Social Media Marketing Online Course is conducted over a 12-week period and, in addition, is cons...
Digital Marketing course is offered by International Centre For Training And Development Southern Africa (ICTDSA). ICTDSA focuses in offering a wide range of high quality short courses aimed at equipping learners at all levels of the workforce
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