This course is designed for business owners, managers and supervisors, who want to improve their knowledge and practice of brand management.
DurationApple, Nike, Disney. People buy products from these powerful brands because of what they mean and signify. A brand is a business’s most valuable asset. It can assist in attracting and retaining customers, differentiating products and creating a barrier to entry for competitors.
This series of modules will provide essential skills and knowledge for understanding, building and maintaining your business’s brand. Participants will undertake practical activities and when they finish the course, they will have the knowledge to design and maintain a powerful and effective brand.
This course is designed for business owners, managers and supervisors, who want to improve their knowledge and practice of brand management.
Topics covered include:
Understanding the essential tools to create a desirable and effective brand.
Learning how to create consistent and effective brand relevant communications.
Exploring how to evaluate and maintain the brand.
Evaluating Brand Equity, Understanding Brand Elements, Creating Brand-Relevant Marketing Communications, Analysing Social Media Material and Crafting Secondary Brand Associations.
The University of the Sunshine Coast is a public university based on the Sunshine Coast, Queensland, Australia. After opening with 524 students in 1996 as the Sunshine Coast University College, it was later renamed the University of the Sunshine Coast in 1999.
Fashion StudiesMinor
If you are creatively inclined and interested in learning how to commercialise your designs, consider a minor in Fashion Studies. You’ll learn and embed sustainable and ethical practices, and make a difference to the future of the fashion industry.
Understand the difference between fashion and clothing and develop brand strategies to match consumer trends. Studying with USC will prepare you for a career in the billion dollar textile, clothing and footwear industry.
Your studies will equip you with the business and marketing skills you need to successfully navigate the fashion industry and you will graduate with a design portfolio to showcase your creative work, strengths and skills.
You need a foundation level course that covers all the stuff you really need to know in marketing and communications. We get it.
This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.
If you're creative, analytical, a good communicator and a quick thinker, marketing is a great career for you. At Griffith, you'll learn about identifying and understanding a market, consumer behaviour, communication, and how to develop strategies for staying ahead of competitors.
This course has been designed to introduce its students to the fundamental concepts behind marketing and communications.
This qualification is suitable for those who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.
About Coursetakers.com
Coursetakers.com is more than a decade old course aggregator and Online course platform that helps students find courses and compare course prices from Training providers in the UAE, UK, USA, India and South Africa, by just submitting their inquiry through the website. Coursetakers also helps Institutes, Universities and Online Instructors market their courses, gain leads and get more students to enroll into their courses.
© 2024 coursetakers.com All Rights Reserved. Terms and Conditions of use | Privacy Policy
Online
USA
UK
India
UAE
South Africa
Canada
New Zealand
Australia
Malaysia
Singapore
Saudi Arabia
Egypt
Jordan