Influencial Story Telling (For Leaders or Sales)

Influencial Story Telling (For leaders or Sales)

Story telling has been around for centuries and for good reason. People remember and pass on stories much more easily than other types of information and data.
A key ingredient for making you, your organisation, and general information stand out is by using the art of story telling. Stories help influence and can greatly effect decision making. Like any other, this is a skill that takes practice and fine tuning.

Trainees learn how to:

• Use stories to benefit influencing and/or a sales process

• Use stories to effect peoples’ brain power and how they like to receive information

• Utilize stories to build trust, emotional response and logical response

• Apply cognitive functions to story telling

• Use stories for personal introduction, build report, back up a point, demonstrate successes and overcome obstacles

• Select the most appropriate stories for a variety of scenarios

• Use appropriate questioning technique to draw out stories from an audience/recipients to create targeted interaction

• Present stories in a confident and powerful way for greatest effect