The key to your website’s success is making sure that your customers can find you when using a search engine. In this course you will learn the techniques and strategies that can be used to improve the performance of your website. It is a blend of search engine optimisation training (SEO) and a litt
Course Overview
The key to your website’s success is making sure that your customers can find you when using a search engine. In this course you will learn the techniques and strategies that can be used to improve the performance of your website. It is a blend of search engine optimisation training (SEO) and a little pay per click training (PPC).
Course Requirements
Participants are not required to possess any previous knowledge or expertise. We welcome individuals with a genuine enthusiasm for the subject and a willingness to actively engage and contribute.
Although this course is available for all to attend it is highly suitable for individuals who have editing rights for their own website.
What you will Learn
This course will show you how to analyse your website, increase traffic to your website and build an SEO strategy.
Assessment
There will be no formal assessment.
Progression
Upon successful completion, Students may wish to develop their computing skills further and enrol onto the courses below:
Level 3 Award in Coding and Logic
Level 3 Award in Cloud Services
Introduction to Programming with Java
Introduction to Ethical Hacking and Kali Linux
Career Options
SEO Content Executive
Technical SEO Specialist
SEO Strategist
Mandatory Units
SEO Fundamentals
Technical SEO
Links
On Page SEO
Mobile SEO
Local SEO
Competitor Analysis
Penalty Recovery
Digital Marketing
Technology
Mission, Vision & Values
Unlocking Potential, Fostering Success.
We are proud to be a career focused, inclusive college guided by our values, vision and mission. This framework provides the direction for our strategic plan which sets out to achieve our purpose of unlocking the potential and fostering success of our learners, partners, stakeholders, and colleagues. You can find our full strategic plan here with the summary of our strategic priorities highlighted as:
Providing high quality, responsive education and training for all our students enabling their success and supporting their progression.
Establish The Cheadle College as a sector leading employer so that our colleagues thrive and deliver the highest quality of education and experience to all our students and stakeholders.
Driving business recovery, renewal and productivity through transformational relationships with employers.
Clearly defining and delivering our corporate social responsibility and civic duty as an anchor institution for our local communities.
Mission
To provide the highest quality of education and training to all our students and employers through an inclusive and career focused curriculum.
Vision
To be a leading provider of education and skills that supports community cohesion and drives local and regional productivity.
Our Values
Resilient
We believe that every challenge is an opportunity to learn, develop and become stronger.
Ambitious
We set high expectations and standards for students, colleagues, and our communities, striving for excellence in all that we do
Respectful
We allow ourselves and others to grow by treating each other with thoughtfulness and an open mind.
Collaborative
We work together, support one another, share ideas, and encourage success.
Inclusive
We value individual differences and creating an environment where everyone has the same opportunities.
This SEO training course in search engine friendly web content copy writing enables web authors and copywriters to do their jobs better, by recognising the different ways in which search conditions, moulds — and even creates — the different audiences that they are trying to reach.
If you want to turn your passion for content creation into your dream career, then this is the course for you. Whether you have your sights set on journalism, marketing, social media management or running your own social media content creation business, we will teach you the skills you need.
This basic course will help those who want to do their own website's SEO marketing to boost its ranking in Google SERP.
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