Introduction To SEO 2022

by Concordia University Claim Listing

ou’ll learn all the basics you need to maximize your reach on the web, like the role of SEO in the marketing mix, SEO stats and terms, what makes good SEO and more.

Price : Enquire Now

Contact the Institutes

Fill this form

Advertisement

Concordia University Logo

img Duration

Please Enquire

Course Details

There are over 200 million active websites out there and they’re all vying for attention. But here’s a more daunting fact: if you don’t master SEO, your website is the proverbial needle in a haystack.

Impossible to find. But not to fear. In this one-day workshop lead by digital pro Tarek Riman, you’ll learn all the basics you need to maximize your reach on the web, like the role of SEO in the marketing mix, SEO stats and terms, what makes good SEO and more.

You’ll also familiarize yourself with key concepts like crawling, indexing and ranking factors. It’s easy, if you want to unleash the potential of your website, this is where you should start.

 

Your take-away:

This training will enable you to:

  • Learn the hows and whys of implementing SEO strategies from the ground up

  • Discuss SEO as part of a business goal and the consumer journey

  • Understand the ranking factors for SEO

  • Perform an SEO audit and create recommendations based on the audit

  • Recognize how web pages are crawled, indexed and ranked by search engines

  • Incorporate social media and content marketing into your SEO strategy

  • Identify how SEO is linked to analytics, coding, KWs, content and more.

 

Our approach:

This workshop is based on an optimized practical approach. It mixes pedagogical strategies like active learning, case studies, experiential learning and real-life exercises. In short, you’ll learn by doing.

 

Who benefits the most?

  • Anyone working in a startup that’s trying to stand out on the web

  • Entrepreneurs and self-employed workers who want their websites to make it to the top of searches quickly and economically

  • Marketers, marketing managers, media professionals, advertising executives, content writers and web pros who want to promote websites more efficiently and/or broaden their knowledge of search

  • Anyone who wants to learn how to use SEO to build stronger organizations

  • Employers who want to give their employees a great learning opportunity that will contribute to the success of their organization.

 

All workshops can be customized for corporate groups. They can be offered on the date of your choosing, in your office or in one of our campuses.

 

Important details:

  • Registration fee includes course materials, lunch and refreshments.

  • In the case of insufficient registration, the workshop will be cancelled and participants will be reimbursed for the full amount paid.

  • This workshop meets the requirements for the 1% Conformity Law (in accordance with the Workforce Skills Development and Recognition Act).

 

Concordia CCE Loyalty Discount:

All students who meet at least one of the following conditions, will receive a 10% discount on their CCE course or workshop tuition fees:

  • Have completed a CCE, Undergraduate or Graduate course at Concordia University in a prior academic term

  • Have completed a language proficiency test (IELTS) at CCE

  • Have completed a CCE Professional Development Seminar/Workshop.

 

This discount is based on the information maintained in the Concordia University student information system.

 

Note: 

This discount does not apply to a language proficiency test enrollment (IELTS) nor to application fees for admission to a CCE program of study.

  • Teacher's Name
  • Tarek
  • Teacher's Experience
  • Tarek is the Founder of Cap.TaiM, a full-service digital marketing agency. He’s also a business and motivational speaker, a regular contributor to Thrive Global, The Huffington Post and Social Media Today, Professor of marketing and founder of the blog Montrealtips.com, proceeds from which all go to UNHCR, Montreal Children's Hospital, various scholarships, and other causes. He is the international best-selling author of The Camino Within, The Secret to Capitalizing on Analytics and The SEO Way.
  • Gender
  • Male
  • Teacher's Nationality
  • N/A

Check out more SEO (Search Engine Optimization) courses in Canada

Centre of Excellence for Public Sector Marketing Logo

CEPSM Social Marketing (Behavior Change) Planning Workbook

This workbook provides users with an end-to-end planning tool that lays the groundwork for a successful social marketing program to change attitudes and behaviors.

by Centre of Excellence for Public Sector Marketing [Claim Listing ]
  • Price
  • Start Date
  • Duration
University of Alberta Logo

Digital Marketing For Business

This micro­cre­den­tial is focused on the knowl­edge and skills need­ed to lever­age and best use dig­i­tal mar­ket­ing from a busi­ness per­spec­tive.

by University of Alberta [Claim Listing ]
Doussou Formation Logo

SEO Training

In this training, you will be able to understand that your position on Google is the number one factor in your online visibility. The more visible you are, the more chance you have of attracting potential customers, therefore increasing your turnover!

by Doussou Formation [Claim Listing ]
Skills Training Toronto Logo

Search Engine Optimization

For you to know more about proper optimization you need to understand more about a search engine The activity of these search engines are very structured especially on website encounters each day.

by Skills Training Toronto [Claim Listing ]
Robertson College Logo

Search Engine Optimization Basics

Search Engine Optimization (SEO) is the process of improving your website’s visibility on search engines such as Google and Bing. In this self-directed online course, you will learn the basics of SEO, how it drives e-Commerce and about new and emerging technologies.

by Robertson College [Claim Listing ]

© 2024 coursetakers.com All Rights Reserved. Terms and Conditions of use | Privacy Policy