The Digital Marketer Apprenticeship will equip students to define, design, build and implement digital campaigns across a variety of on line and social media platforms to drive customer acquisition, customer engagement and customer retention.
The Digital Marketer Apprenticeship will equip students to define, design, build and implement digital campaigns across a variety of on line and social media platforms to drive customer acquisition, customer engagement, and customer retention.
This professional apprenticeship allows access to join as an Affiliate (Professional) member of the Chartered Institute of Marketing (CIM) and as an associate member of the Chartered Institute of IT (BCS).
The number of organisations with an online presence is increasing, creating a surge of job prospects in the marketing industry. A digital marketer will typically be working as part of a team, which they will have responsibility for some of the straightforward elements of the overall marketing plan or campaign.
The course covers the following main areas:
Course Outcomes:
An apprentice completing this qualification will develop marketing skills through an understanding of social media platforms, customer service, as well as search engine optimisation, email marketing and web analytics. In addition to this, apprentices will develop their written communication skills, problem-solving and analytical skills and research skills all of which are covered by this qualification.
Apprentices will achieve:
Stanmore College was established in 1987. The College offers its students a wealth of provision, an excellent experience and top-class teaching from highly skilled staff. Based in Stanmore, Greater London, the College offers education to both young and adult learners mainly from Brent, Harrow, Hertfordshire and London.
It provides a range of vocational as well as academic provision. The College has grown within the sector by developing its higher education provision. Bespoke training is available to businesses (delivered in house or at business premises) and the College is also involved with apprenticeships.
Our focus at the College is to provide excellence in teaching and learning and an environment where all students can achieve their potential. In particular, we are committed to developing a love of learning and inspiring all learners to accomplish their personal goals whether it be university level study, career development or a new personal interest.
You will learn how to set and manage budgets for Adwords campaigns, measure and analyse their effectiveness by exporting detailed campaign management reports in order to see how they align with established baseline expectations.
The Introduction to Digital Marketing module exposes students how to harness the power of digital marketing within the marketing strategy for your organization. Participants will gain a fundamental understanding of the core principles of digital marketing, and be able to define the key differences
With an expanding range of channels available to market through, this diploma will help you learn more about some of the key specialisms of digital marketing.
This course is perfect for any beginner who is interested in promoting and marketing themselves as an artist/designer/maker using social media. This short course will introduce you to different ways to promote yourself and your art and design work using digital platforms and social media.
We are the perfect training and skills partner for your social media, content marketing or PR transformation. We help individuals and organisations optimise their content and social media marketing performance.
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