The curriculum includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relat
Marketing programs prepare individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers.
The curriculum includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.
The Technical College System of Georgia (TCSG) oversees the state’s technical colleges, adult literacy programs, and a host of economic and workforce development programs.
The Technical College System of Georgia provides a unified system of technical education, adult education, and customized business and industry training through programs that use the best available technology and offer easy access to lifelong education and training for all adult Georgians and corporate citizens.
TCSG Mission
The mission of the Technical College System of Georgia is to build a well-educated, globally competitive workforce through technical education, adult education, and customized training for Georgia’s businesses and industries.
TCSG Vision
The Technical College System of Georgia will enhance the economic well-being of Georgia citizens by providing state-of-the-art technical education that prepares students to seamlessly transition into Georgia’s workforce.
Every telemarketing workshop teaches the account executives the skills needed to develop a relationship. They will learn the listening skills needed to wait for every answer, and learn to hear what the triggers are that are needed to close.
Students will become familiar with marketing operations, content development, social media tools, practices and metrics, and evaluate how they are used to create effective sales and marketing campaigns.
This course covers background on inclusive marketing, specific ways to reach youth and families, and details on why marketing is key when developing your inclusion strategies.
Seek Social Media will work with you to create an integrated social media plan that will propel your marketing efforts and engage your customers.
You learn how to research market conditions in local, regional, or national areas, gather information to determine potential sales of a product or service, information on competitors, prices, sales, and methods of marketing and distribution, coordinate marketing policies and programs, and more.
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