This Fundamentals of Marketing training course aims to give you a thorough understanding of the key principles of marketing as an exchange process to create customer value.
DurationThis Fundamentals of Marketing training course aims to give you a thorough understanding of the key principles of marketing as an exchange process to create customer value. It will equip you with the tools to create a strategic marketing plan for your organisation using a clear planning framework.
You will learn how to carry out a marketing audit, assess the marketing environment, create marketing objectives and utilise all elements of the marketing mix to create customer value.
By the end of the training you will be able to:
At AKU Training we provide practical, engaging and practitioner-led training in Belfast, Ireland, UK and further afield. We offer a unique and varied range of training across Business & Administration, Finance & HR, Marketing and Project Management.
This certification has been designed by Berkeleyme. The objective of this Strategic Marketing Certification is to provide learners with the skills and understanding in marketing & branding that align with good strategic decision making to maintain organisations’ competitive advantage.
We provide face-to-face Marketing tuition in London and online Marketing tutors worldwide. Our Marketing tutors are hand-picked from the best universities and rigorously interviewed. They work with students and professionals at all levels – from beginner to advanced – from all over the world.
You will learn what inclusive marketing is and how to incorporate inclusivity into your marketing strategies. You will also build an action plan to increase your inclusive marketing efforts in the years ahead.
Instead, this workshop will help you to develop a sustained and strategic approach, that is both ethical and effective.
This Principles of Marketing course explores the issues that are essential to the development of professional marketers, those new to marketing and anyone who needs a good understanding of the key principles of marketing.
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