This program is for marketers, sales professionals, entrepreneurs, business owners - anyone interested in leveraging research to answer business questions, make decisions and solve important challenges.
DurationThis program is for marketers, sales professionals, entrepreneurs, business owners - anyone interested in leveraging research to answer business questions, make decisions and solve important challenges.
You'll learn the basics of marketing research and how to use them to understand your consumers and bring the products or services they want to market. You'll explore the latest consumer trends, how the digital world is changing marketing research and how to track and assess the effectiveness of online media and advertising.
We’re here for you. SCS provides the perfect balance of academic excellence and applied skills instruction. This means you get a unique, hands-on learning experience within a higher education setting, empowering you to take your career in any direction you choose, explore new horizons, and unleash your creative potential.
We are constantly working with industry experts, professional associations, subject matter experts, and academic faculties to provide learning opportunities that will challenge and change you.
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