Master of Arts in Tourism Management

The Master of Arts in Tourism Management is for people with passion and experience who want to drive change and innovation.  Discover ways to address pressing economic, cultural and environmental challenges facing the tourism industry today.

Customize your education and align it with your desired career path through electives and several degree completion options. You can also choose from the following three specializations:

• social entrepreneurship

• disaster and emergency management

• sustainability

Your studies will focus on three central themes: leadership, sustainable community development, and a global understanding of travel and culture. You'll be learning alongside experts and students, who also work in the tourism industry.

You Can Build To Here

If you've started with a graduate certificate, you can continue your education. Apply credits from the Graduate Certificate in Tourism Management toward the Master of Arts in Tourism Management.

Program Outcomes

Once you have completed this program, you'll be able to do the following:

• contribute to a sustainable and resilient tourism industry by leveraging your insights into global climate change and ethical tourism planning

• make marketing decisions that effectively connect tourism products, destinations and evolving customer expectations

• use organizational leadership skills to help others navigate change in complex environments

You'll be prepared for careers in the following areas:

• policy and planning in destination marketing organizations or local and provincial governments

• tourism businesses

• the hospitality sector

• research and post-secondary institutions

• consulting

Admission Requirements

Standard admission

• Four-year (or comparable) undergraduate degree, preferably in a related field, from a recognized post-secondary institution, normally with a minimum admissions GPA of ‘B’ (3.00/4.33).

• At least two years of full-time work experience within the tourism or hospitality industry; or,

• A satisfactory or pass grade for industry-related internship or co-op experiences comprising of a total of at least 840 hours over a total of at least 24 weeks.

Flexible admission

Under flexible admission, the combination of work experience, education, and professional development is assessed. Applicants must show evidence of having sufficient knowledge, skills and abilities to complete a demanding academic course of study at a graduate level and have significant industry-related experience.

As a general guideline:

• Applicants with no post-secondary education would normally require a minimum of seven years of progressive work experience, three years of which would be in a leadership role.

• Applicants who have completed some post-secondary education (but who do not meet our 4-year degree requirement) will be adjudicated on a case-by-case basis with greater emphasis placed on the quality and years of work experience.

English language proficiency

• If English is not your primary language, please review our English language requirements

Additional recommendation(s)

• Academic writing skills are required for success in this program and an English composition course focused on academic writing is therefore recommended. The Academic Writing and Critical Thinking course offered through Continuing Studies at Royal Roads University meets this recommendation.