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MSc in Data Science and Business Analytics

by Asia Pacific University of Technology & Innovation (APU) Claim Listing

More than just a data science and business analytics master programme. Apu's msc in data science and business analytics programme is designed to provide you an edge with the latest technologies that are in line with the industrial revolution 4. 0.

RM40800

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Asia Pacific University of Technology & Innovation (APU) Logo

img Duration

1-3 Years

Course Details

More than just a data science and business analytics master programme. Apu's msc in data science and business analytics programme is designed to provide you an edge with the latest technologies that are in line with the industrial revolution 4. 0. 

Apu-dmu dual degree programme

  • Students who are under masters degree programme will have the option to opt-in for the apu-dmu dual degree scheme. Under this scheme, students will receive 2 degree certificates & transcripts upon graduation: 1 from asia pacific university (apu), malaysia and 1 from de montfort university (dmu), uk. 

This programme is specifically designed to provide:

  • Knowledge and applied skills in data science, big data analytics and business intelligence.
  • Overall understanding of the impact of data science upon modern processes and business.
  • Exposure towards data science tools and techniques, as well as methods of data collection and utilisation, to turn data into useful information via various processes.

The benefits of the programme

  • In addition to the degree award, a Joint Professional Certification will be offered by SAS Institute, USA.
  • 30 percent of the curriculum will allow for mini projects assessed as in-course work allowing for practical skills development in Data Analytics.
  • The curriculum covers a wide range of subject matter from Analytical Technologies, Exposure to tools such as R & SAS Modelers, Data Visualisation, Customer/User Behavioural Studies, Forecasting Methods and to Presenting the Business Intelligence reports.
  • External Programme Annual Reviews by International University Partners.
  • Programme Support by an Industry Advisory Panel involving data analytical experts from Petronas ICT, RedTone, SharePoint, CyberSecurity Malaysia, Maxis, IBM, Microsoft, Fusionex and Axiata.
  • Research opportunities via APU’s Centre of Analytics - APCA.

Who should attend

  • This programme is designed to provide students with knowledge and applied skills in data science, big data analytics and business intelligence. It aims to develop analytical and investigative knowledge and skills using data science tools and techniques, and to enhance data science knowledge and critical interpretation skills. Students will understand the impact of data science upon modern processes and businesses, be able to identify, and implement specific tools, practices, features and techniques to enhance the analysis of data.

Modules & project

  • This programme comprises 11 coursework modules and a Capstone Project (2 parts). There are 8 compulsory Core Modules (including Research Methodology module) and you will have to choose 1 pathway (3 specialisation modules).

Pre-requisite modules (for non-computing students)
Duration: 1 month (full-time) / 4 months (part-time)

  • Introduction to R-programming
  • Statistics
  • Database for Data Science
  • Programming in Python

Core modules

  • Big Data Analytics & Technologies
  • Data Management
  • Business Intelligence Systems
  • Research Methodology for Capstone Project
  • Applied Machine Learning
  • Data Analytical Programming
  • Multivariate Methods for Data Analysis
  • Advanced Business Analytics and Visualisation
  • Capstone Project 1
  • Capstone Project 2

Specialisation modules (choose 1 pathway only)
Pathway 1 (Business Intelligence):

  • Behavioural Science, Social Media and Marketing Analytics
  • Time Series Analysis and Forecasting
  • Strategies in Emerging Markets OR Multilevel Data Analysis OR Operational Research and Optimization

Pathway 2 (Data Engineering):

  • Cloud Infrastructure and Services
  • Deep Learning
  • Natural Language Processing OR Building IoT Applications OR Data Protection and Management

Career options

  • Data Engineer
  • Data Analyst
  • Business Analyst
  • Data Scientist
  • Chief Technology Officer (CTO)
  • Data Analytics Manager
  • Business Analyst Manager
  • Data Innovation Manager
  • Machine Learning Scientist
  • Business Process Engineer
  • Data Wrangler / Munger / Miner
  • Business Intelligence Manager
  • Analytics & Reporting Manager
  • Decision Analytics Manager
  • Data Architect

The Asia Pacific University of Technology & Innovation (APU) is amongst Malaysia’s Premier Private Universities, and is where a unique fusion of technology, innovation and creativity works effectively towards transforming students into highly competent, employable and future-proof professionals. APU has earned an enviable reputation as an award-winning University through its achievements in winning a host of over 400 prestigious awards at local and international levels.

Vision

  • To be a leading university of technology and innovation transforming students into highly employable, competent and future-proof professionals.

Mission

  • We provide high quality, affordable, innovative and internationally benchmarked education and research in a professional, ethical and student centred manner by designing and delivering a range of enriching and distinctive learning experiences.

Renowned for its 100% employability rate among graduates, APU underlined its strengths by being selected as the 2024 Employers' Choice of University in Talentbank's annual survey of employers. Talentbank also announced that APU graduates were voted Champions of Employers' Top Choice in the fields of Computing & IT, Game Design and Development, Animation, and Finance & Islamic Finance. Additionally, graduates of Actuarial Science, Mechatronic Engineering, Multimedia and Communication.

Asia Pacific University of Technology & Innovation (APU), a leading Malaysian University has achieved a significant milestone by securing accreditation from the Quality Assurance Agency for Higher Education (QAA) in the United Kingdom. This accreditation underscores APU’s commitment to excellence, rigorous quality assurance processes, and student-centered education.

The PC.com Awards are prestigious accolades that recognise organisations that demonstrate excellence and leadership in the field of technology and innovation. In the 2024 Awards, Asia Pacific University of Technology & Innovation (APU) shone brightly, winning both the Best Tech University and Best Future Ready University awards, as voted by PC.com readers. This recognition reflects APU’s unwavering commitment in offering cutting-edge digital technology programmes & preparing students for the future. APU is a repeat winner, having also won the PC.Com Best Tech University Award in 2023.

APU was announced as among the Highest Rated Emerging Universities in Malaysia, being rated 5-STAR (EXCELLENT Rating) under the latest SETARA Ratings by the Ministry of Higher Education (MOHE). APU has maintained this Excellent Rating consecutively in the SETARA 2011, 2013, 2017 as well as in the latest ratings announced on 18th Dec 2020. The SETARA ratings system measures the performance of teaching and learning in universities in Malaysia.

APU emerges as the First QS 5 Stars Plus University in Malaysia 

  • APU is the First Malaysian University to achieve an overall rating of Five Stars Plus in the latest QS Stars Rating awards that were presented at the QS Apple Conference on 1st Nov 2021. Five Stars Plus institutions must achieve five star ratings across all categories in addition to achieving minimum highest benchmark score by QS STARS.  APU is amongst 23 universities worldwide to achieve this honour.
  • According to Leigh Kamolins, Head of Evaluation, QS Intelligence Unit, "The QS Stars university rating system audits and rates over 600 universities globally in a broader range of criteria than any world ranking exercise. Comprehensive audits are also independently carried out as part of the ratings exercise. QS Stars™ shines a light on both the excellence and the diversity of the rated institution. Congratulations to Asia Pacific University (APU) for being the first ever QS 5-Stars Plus rated institution in Malaysia and being 1 amongst 23 in the world." 
  • The full list of QS 5-Stars Plus rated institutions can be found here https://www.topuniversities.com/qs-stars

APU Makes Waves in the QS World University Ranking 2025

  • Asia Pacific University of Technology & Innovation (APU) has achieved a significant milestone by securing accreditation from the Quality Assurance Agency for Higher Education (QAA) in the United Kingdom. This accreditation underscores APU’s commitment to excellence, rigorous quality assurance processes, and student-centered education.
  • This recognition is the result of a rigorous review process carried out by independent QAA reviewers. As a result of the accreditation, APU will now be recognised on an equal basis with UK universities.

Facts regarding APU’s achievements in the latest QS World University rankings:

  • Ranked #611-620 in the World
  • Ranked No. 186 in Asia
  • Ranked No.1 for International Students in Malaysia
  • Ranked No.16 in the World for International Students
  • Ranked Top 200 for International Faculty in the World
View Detailed Profile

  • Kuala Lumpur Branch

    Technology Park Malaysia Bukit Jalil, Kuala Lumpur

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