In the competitive world we live in today, customers’ needs continue to become more demanding and as very few business people negotiate effectively, the rewards are great for those who do.
In the competitive world we live in today, customers’ needs continue to become more demanding and as very few business people negotiate effectively, the rewards are great for those who do. The ability to effectively manage a sales negotiation is often the difference between a sales and a great sale.
For many, negotiation is a stressful activity, where the risk of ‘losing the sales’ or concern about the customer relationship endangers the outcome of a negotiation. As customers become increasingly sophisticated and sometimes aggressive in their approach to negotiation it becomes critical for sales people to be confident and well equipped in their approach.
To enjoy a long-term relationship, both the customer and the seller must reach mutual agreement about the whole deal or business opportunity being transacted – not just the price, but also the range of terms, options and conditions in the total package being offered.
Course Objectives:
After attending this sales training course, participants will have the ability to:
As one of the UK’s leading training companies, Structured Training has over 30 years experience in providing practical people development solutions that deliver real business impact. We work with a range of national and international customers across the following core capabilities:
Negotiating skills are a vital requirement for success. Few people understand the structures, techniques and approaches available to them in an attempt to gain successful results.
The sales landscape continues to change and evolve. Today’s salesperson needs to be a customer advocate, lead the relationship between the buyer and their employer, as well as manage increased complexity and opportunity through digital disruption.
This bespoke course combines Sales, Customer Service and Account management techniques to help your team focus on how to directly sell, effectively up-sell, and manage your accounts in order to maximise your business relationships and opportunities whilst providing excellent customer support.
This course will help review overall sales strategies and how they can contribute in order to achieve desired positive outcome. It will set measurable objectives and standards with in the team and will boost the confidence in their performance and achieve the objectives.
This course provides participants with a framework and skills to enable negotiations to be structured, professional and ethical. It will be a lively course with a lot of live practice and role play.
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