Marketing Training

Marketing Training by ACLM institute  is offered in Online Mode for working Professionals, Business Owner & Job Seeker.

ACLM provide hands on training will enhance the skills for online digital Marketing, increase targeted traffic to website, increase brand awareness’s & generate potential Business Lead.

Marketing Training

Search Engine Optimization (SEO

• Module 1 – Introduction to Online Search

•  Module 2 – Introduction to Search Engines

• Module 3 – Introduction to Google Page Rank

• Module 4 – Introduction to Search Engines Optimization

• Module 5 – How to Build an Accessible Site

• Module 6 – Keyword Research and Analysis

• Module 7 – Link Building Strategies

• Module 8 – Useful Tools for SEO

• Module 9 – The Past, Present and Future of SEO

Search Engine Marketing (SEM)

• Module 1 – Introduction to Internet and Search Engine Marketing

• Module 2 – Getting Started with Google Adwords

• Module 3 – Adwords Account Structure

• Module 4 – Navigating in Google Adwords

• Module 5 – Working with Keywords

• Module 6 – Creating Ads in Google Adwords

• Module 7 – Creating and Managing Your 1st Ad Campaigns

• Module 8 – Adwords Reporting and Account Performance Reports

• Module 9 – Enhanced Campaign

Social Media Marketing (SMM)

• Module 1 – Introduction to Social Media

• Module 2 – Why Social Media

• Module 3 – Getting Started with Social Media

• Module 4 – Building Relationships via Facebook

• Module 5 – Building Relationships via Twitter

• Module 6 – Building Relationships via LinkedIn

• Module 7 – Marketing Through YouTube

• Module 8 – Handling Positive and Negative Comments

• Module 9 – Creating Social Media Content Base

• Module 10 – Who is Doing it Right

• Social – Google Business Account Creation

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Social Media Optimization (SMO) Analytics

• Module 1 – Analytics 101

• Module 2 – Web Analytics and Intelligence Tools

• Module 3 – Basic Metrics Demystified

• Module 4 – Introduction to Google Analytics

• Module 5 – Goals and Actionable Insights

• Module 6 – Data Management

• Module 7 – Social Media Analytics

• Module 8 – Social Media Goals and KPI’s

• Module 9 – Tools for Social Media Analytics

Online Reputation Management (ORM)

• Module 1 – What is ORM

• Module 2 – Need for ORM and Benefits

• Module 3 – Case Studies

• Module 4 – Getting Started with ORM

• Module 5 – Building it Right and Tools Required