This Principles of Marketing course explores the issues that are essential to the development of professional marketers, those new to marketing and anyone who needs a good understanding of the key principles of marketing.
DurationThis Principles of Marketing course explores the issues that are essential to the development of professional marketers, those new to marketing and anyone who needs a good understanding of the key principles of marketing.
In this practical course participants will be introduced to industry recognised marketing models and tools. They will examine the purpose of the marketing audit, the marketing mix and communication mix. They will look at how a campaign is planned and presented.
They will come away with a familiarity with commonly used marketing terms and the wide range of marketing considerations that go into planning a campaign and long term product or market development.
Course Content
BOC Global Events & Training Group is a professional global event organiser and corporate training provider, dedicated to help organisations to create new market space or a “blue ocean”, thereby making the competition irrelevant.
Based in London, BOC has delivered its knowledge to corporations worldwide including Europe, Middle East, Africa and Asia.
Whilst having a reputation for delivering the highest quality events, and with many years’ experience, the company has grown with an ever changing market and built an extensive portfolio. BOC strives to be the best service out there, with the highest regards to quality and professionalism.
Our clients operate in the following industries: Oil, Gas and Petrochemicals, Banking and Financial Services, Government Institutions and Ministries, Telecommunications, Ports and Transport.
All Star Entrepreneurs is a monthly programme, providing startup marketing training.
Essential Marketing Strategy Certificate is offered by European Centre of Technology.
Welcome to the Marketing Masterclass programme, our most comprehensive and complete programme yet. Learn all you need to know about how to market your business online in just 6 easy sessions.
Whether you are self-employed or running a small or medium sized enterprise (SME), marketing is a vital tool, and it can be hard to understand what we should be doing when it comes to applying it effectively.
The Level 3 Extended Certificate in Marketing is a one-year course equivalent to one A Level and allows progression to the National Extended Diploma in Marketing, equivalent to 3 A Levels.
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