Professional Certificate in Digital Marketing & Customer Insights is offered by NUS Advanced Computing for Executives (ACE). Our mission to educate leaders, executives and computing professionals in exploiting emerging and disruptive digital technologies.
DurationProfessional Certificate in Digital Marketing & Customer Insights is offered by NUS Advanced Computing for Executives (ACE). Our mission to educate leaders, executives and computing professionals in exploiting emerging and disruptive digital technologies, thereby transforming business, organisations and society.
Course Objectives:
This Professional Certificate will equip learners with the following competencies:
The NUS Advanced Computing for Executives (ACE) was established to help business leaders to learn about emerging technology and leverage it for digital transformation and business competitiveness.
Our three-pronged raison d’etre is to (1) partner with the industry and government to upskill and re-skill the ICT workforce, (2) collaborate closely with NUS School of Computing (SoC) in launching continuing education and training (CET) programmes for adult learners, and (3) support and empower organisations to embark on digital transformation projects.
ACE’s programmes are designed to harness disruptive technologies in shaping the future of business and information technology. Courses are conceptualised and continually refreshed by renowned faculty experts and executive education fellows from NUS SoC.
A wide range of cutting-edge cross-disciplinary courses are offered in areas that include artificial intelligence, machine learning, financial technology (FinTech), blockchain, Cloud computing, Internet of Things (IoT), cybersecurity, data and business analytics.
Programme participants will be mentored by world-leading faculties, researchers and practitioners, and have the invaluable opportunity with business leaders across industries.
ACE is currently located at the new COM3 building of SoC, with state-of-the-art training facilities to better serve our ever-growing CET community. The COM3 at Imagination Ridge connects academia, research and industry—providing a physical bridge between COM1, COM2 and the NUS Kent Ridge campus.
This 2 day WSQ SEO course wil teach you how to apply SEO tools and techniques for the organisation's digital assets and content across channels and recommend improvements for SEO efforts
This program is intended for marketing executives, managers and operations personnel, who are involved in social media marketing or social business. We help you monitor, manage and develop social media strategies.
Email Marketing is key to digital marketing Return on Investment (ROI), as it allows businesses to integrate their social media and digital marketing efforts, allowing businesses to re-market to their customers at the right time, re-engaging their most engaged customers.
This course is an entry-level course for professionals and business owners who seek foundational knowledge of digital and in-store marketing platforms, activities and techniques to achieve better online and in-store business growth, e-commerce expansion
Customers have grown accustomed to engaging and interacting with one's brand or business. Targeting the right kind of people that delivers the right kind of results is what Digital Marketing is all about – ensuring survival for your business.
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