Professional Diploma in Social Media Marketing

About the course:

•  2 Days Classroom Training

• Hardcopy of the Material

• Highly Experienced Trainer

• Sample Papers

• 16 PDU’s Certificate

Overview:

• The Professional Diploma in Social Media Marketing has been designed to equip students with knowledge and understanding of the principles of social media marketing and provide them with tools to build brand credibility and effectively integrate social media marketing into a broader business strategy.

• This enables you to understand the foundation principles of digital marketing, and be able to distinguish between traditional and digital marketing. You will learn how digital marketing tactics can be applied in order to develop an effective overall marketing strategy.

• You will also know the importance of measurement as a way of managing and analysing your digital marketing campaigns.

Course Outline:

The Professional Diploma in Social Media Marketing focuses on the planning, implementation and measurement of your social media strategy.

There are ten modules in the course:

Module 1 Introduction to Social Media Marketing
Module 2 Content Creation
Module 3 Content Outreach
Module 4 Facebook
Module 5 Twitter
Module 6 Linkedin
Module 7 Google+
Module 8 YouTube
Module 9 Future Trends
Module 10 Social Media Strategy and Planning