Sales Executive Level 4

Outline

A Sales Executive is a sales person working in either the Business to Business or Business to Consumer markets with responsibility to sell a specific product line or service. They plan their sales activities, lead the end-to-end sales interaction with the customer and manage their sales internally within their organisation.

They will be responsible for retaining and growing a number of existing customer accounts, and generating new business by contacting prospective customers, qualifying opportunities and bringing the sales process to a mutually acceptable close.

Typically, a Sales Executive will deal with a single point of contact for each sale, and will present a pre-considered value proposition. The entire sales process may be completed during a single customer ‘conversation’, or over a series of interactions.

A Sales Executive understands their organisation’s product(s) or service(s) in detail, and is an expert at analysing customer needs and creating solutions by selecting appropriate product(s) or service(s), linking their features and benefits to the customer’s requirements.

A Sales Executive will develop customer relationships by establishing rapport and building trust and confidence in their own and their organisation’s capabilities through demonstration of detailed product knowledge, competitor knowledge and an understanding of the market in which they operate, and by ensuring a positive customer experience.

Assessment

It typically takes 18 months to complete your apprenticeship but this will vary depending on your experience and working pattern.

You will be allocated a trainer assessor and they will support you throughout your apprenticeship with regular monthly sessions again this is flexible to learner requirements. However, contact is available and encouraged outside of this time so each learner receives the help they need. The team make good use of digital platforms to support too.

End Point Assessment

The end-point assessment is synoptic and takes place at the end of the apprentice’s learning and development. The requirement is that the end-point assessment is completed within 3 months from the start of the end-point assessment period. The end point assessment is made up of the following components:

1 Work-Based Project

2 Presentation, including a sales pitch, with questions and answers

3 Professional Discussion supported by a portfolio of evidence, including;

•  A structured Q&A session

•  An exploratory discussion

Entry Requirements

Your organisation will have their own entry requirement and this will be identified by completing both a job and skills analysis.

All learners must achieve a level 2 in maths and English before the end point assessment or provide a certificate of prior achievement which is equivalent.