The purpose of the presentation here is to influence and motivate your buyers to buy from over all the other options they have from competitior solutions, their internal solution, or even option of choosing to delay buying.
When I say make presentations here, it is not literally about presentation. it is about results. The sales presentation is unlike any presentation one makes within the company. The purpose of the presentation here is to influence and motivate your buyers to buy from over all the other options they have from competitior solutions, their internal solution, or even option of choosing to delay buying.
The ability to influence and motivate buyers is not easy as agreeing to buy means they have give their money, take risks and overcome the status quo. These are not easy for any complex buying.So unless your sales presentation follows the right structure and uses influencing skills and applying the mental triggers required to take action, your results will be lower.
I had a hard time in sales presentations. Inspite of putting in my best effort I used to get typical responses of will get back, this is good but not for us, can you do it at a 50% lower price, why should I pay higher to you, etc. That is when I studied many top salespeople strategies, books on psychology, influence, NLP and found the key secrets adopted by TOP 1% of salespeople when they make presentations.
After practicing those I have achieved phenomenal results and our presentation success is higher than 85% and teaching this to others and they got similar success shows this is no a fluke or works in any one industry. These same teachings work across as it is based on human psychology, motivations.
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