Our course is offered as a beginner SEO course for people keen on learning the basics. Our local SEO training class is geared around covering the main principles that make up the most important factors.
DurationOur course is offered as a beginner SEO course for people keen on learning the basics. Our local SEO training class is geared around covering the main principles that make up the most important factors.
On completion of this course, students should be able to demonstrate an understanding of the following:
Learn a bit about Digital Marketing and the difference this makes to our marketing strategy today
Learn about the key concepts of Search Engine Optimisation (SEO) from an organic perspective ie without purchasing advertising (PPC)
Learn about keywords and key-phrases and their deployment
Learn about the on-page factors which are related to how a search engine can find your site, title tags, keywords, meta description etc
Learn about the off-page factors which are about link optimisation and how to build good anchor links and a varied link profile
Learn about the search engine monitoring consoles for Google and Bing and the basics of using Google Analytics for website monitoring
Our courses are hand written and prepared by a Web Developer and SEO Consultant with over 10 years experience. Examples given in class are from real life situations making the learning more relatable.
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