We have what every company is striving for: sales and marketing working as one. Our smarketing process helps clients achieve full alignment to capitalize on more opportunities.
DurationWhen sales and marketing are in alignment, big things move fast. We have what every company is striving for: sales and marketing working as one. Our smarketing process helps clients achieve full alignment to capitalize on more opportunities.
Every member of our team has more than 20 years of experience, letting us adapt to fit your company’s stage of growth. We know not everyone is familiar with the term smarketing. It was coined in the early 2000s, but has existed in strong selling companies before then.
Smarketing is defined as the integration of sales and marketing teams within an organization, but what it really translates to is less arguing and more selling.
It’s all about creating common language, clarity of vision and effective communication processes between your sales and marketing teams.
Christian founded Exigo in 2014, but his mission started long before that. He made his first sale, teaching his Grandmother to ride a skateboard, at the age of five. Later in life, Christian spent 15 years in high-end jewelry sales leadership.
He worked closely with marketing professionals from Breitling, David Yurman, Rolex and Simon Properties. Together, they created “wow factor” events and campaigns that would take his store to the second-highest grossing position nationwide.
In 2014, Christian began his consulting firm, providing sales training and implementation, while still working closely with marketing departments and vendors.
Every telemarketing workshop teaches the account executives the skills needed to develop a relationship. They will learn the listening skills needed to wait for every answer, and learn to hear what the triggers are that are needed to close.
Strategic Marketing for Competitive Advantage is based on Wharton’s popular MBA marketing management program, and unlike executive education programs offered elsewhere, it is taught by MBA faculty.
The objective of this online class is to inform students as to new and successful ways to market their company successfully. This class demonstrates successful techniques in marketing a company to get the best results at the least expense.
In the Professional Certificate in Marketing Design program, students develop skills in the in-demand software that most marketing designers needs to know.
Students will become familiar with marketing operations, content development, social media tools, practices and metrics, and evaluate how they are used to create effective sales and marketing campaigns.
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