This course will prepare you for success in social media campaign management, audience engagement and content communications.
DurationSocial networks such as Instagram, Twitter, TikTok, Snapchat, YouTube and LinkedIn have become popular platforms for brands and people to connect and communicate directly with one another. In business, these platforms are essential to selling products and services and reaching customers.
This course will prepare you for success in social media campaign management, audience engagement and content communications.
Course Objectives
Learn about various networks, apps, and marketing and branding techniques
To plan goals and objectives for a social media campaign
To engage an audience through social media channels
To write and prepare appropriate content
To plan editorial calendars for social media channels
To utilize third-party web services to implement social media campaigns
To measure and analyze the effectiveness of a social media campaigns
Prerequisites
There are no specific prerequisites for taking this course.
Welcome to Borough of Manhattan Community College, located in the heart of New York City.
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We are one of the most unique community colleges in the country. Explore our Web site to learn what BMCC can offer you.
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