Social Media for Business Course

Course Overview

This 1-day course begins with content marketing, proceeds through each major platform (such as Facebook, Twitter, LinkedIn, Instagram, YouTube, TikTok, and Pinterest), and helps you to make a plan for how to market a business on social media.

Who Should Attend: Business owners or marketing managers that need a strategic plan to integrate social media into their marketing plan.

Upon completion, students will be able to:

• determine their target audience and goals for their social media strategy

• understand the importance of listening to online conversations

• know the different social media tools available to them

• learn how to generate content ideas and manage their time

• promote their new social media efforts

• measure their new social media efforts for their effectiveness