This programme is designed to prepare you to effectively manage any crisis on social media platforms. You will learn various prevention, mitigation, response and recovery methods in critical situations and be able to apply them effectively on any platform.
DurationThis programme is designed to prepare you to effectively manage any crisis on social media platforms. You will learn various prevention, mitigation, response and recovery methods in critical situations and be able to apply them effectively on any platform.
This intensive 2-day introductory course in social media marketing and crisis management is designed to get you to understand the impact of social media like Facebook, Instagram, LinkedIn, YouTube and WhatsApp on your business and how to take advantage of these opportunities. Also, to develop an online influencer marketing strategy to develop online word of mouth.
This HRDF claimable programme aimed to prepare you to effectively manage any crisis on social media platforms. You will learn various prevention, mitigation, response and recovery methods in critical situations and be able to apply them effectively on any platform.
Upon completion, you will receive the “2 Day Social Media Marketing and Crisis Management Training” certification from Swinburne University of Technology Sarawak and ClickAcademy Asia. ClickAcademy Asia is a partner of Swinburne University of Technology Sarawak in delivering digital related professional courses.
Course details
Target beneficiaries
Participants will be able to:
This 2-day course covers:
Setting the stage
The case for social media
Social media channels
Social media crisis management
Influencer marketing
Social media measurement
Swinburne Sarawak’s campus
Swinburne University of Technology Sarawak Campus is the international branch campus of Swinburne University of Technology, Melbourne, Australia. The Sarawak campus opened in Kuching, the capital city of the Malaysian state of Sarawak, in 2000.
The campus is a partnership between Swinburne Australia and the Sarawak government. The campus is part of a long-term strategy by Swinburne Australia, established in 1908, to globalize its operations and provide its students with international living, working and learning opportunities.
Since it was first set up, Swinburne Sarawak has been growing rapidly. The custom-designed campus has a current student population of 4,000. Apart from Malaysia, students hail from more than 60 countries, making it a truly international university.
Only 15 minutes away from the heart of Kuching city and nestled within commercial and residential areas, the 16.5-acre campus offers undergraduate degrees in engineering, science, commerce, computing and design that are identical to those of its home campus in Australia. Also offered are postgraduate research programs at PhD and masters in these disciplines as well as the MBA (International) and MA (TESOL). Also included is the one-year foundation programs in business, design, information technology/multimedia, engineering and science. A range of English language proficiency programs are also available.
Students may complete their degrees entirely in Kuching or transfer to one of its campuses in Melbourne to complete them.
These courses are a fraction of the cost of studying in Australia and parchments are awarded by Swinburne Australia.
Applied professional emphasis and direct placements in industry are a feature of many of its undergraduate courses. The focus on practical training is an integral part of the course structure and the university is well known for producing employment-ready graduates.
Swinburne Sarawak maintains a strong technology base and important links with industry. It aspires to be a research intensive university and is developing its research capability with a focus on areas relevant to industry. With state-of-the-art facilities, it conducts research on information security, mechatronics engineering, software engineering, business as well as education and e-learning.
Swinburne Sarawak is rated Tier 5: Excellent, the highest rating achieved by any university in the Malaysian Qualifications Agency’s Rating System for Higher Education (SETARA) for 2009, 2011, 2013.
Swinburne Sarawak successfully retained its 5-star rating in the Ministry of Education’s latest Rating for Higher Education Institutions in Malaysia (SETARA) 2017 for the fourth consecutive time, with this year being the first under the Mature University category.
The MQA is responsible for monitoring and overseeing the quality assurance practices and accreditation of national higher education in Malaysia.
Our campus location
Swinburne Sarawak’s campus is centrally located with easy access to lifestyle, healthcare, transport and commercial hubs, making it an exciting place for university life. Complemented by the vast, natural beauty of Borneo, Kuching is a rapidly growing cosmopolitan city that still maintains its cultural identity and uniqueness.
Crisis are painful and sometimes devastating, but they also mark turning points. Discover practices for acting despite uncertainty, communicating clearly, leading with compassion, and regaining momentum as the crisis abates.
Bomb threat & crisis management is offered by alliance safety & security services sdn bhd. Asms has an extensive pool of qualified and experienced consultants & trainers who have ‘hands-on’ experience in lecturing at all sectors which includes corporate, mnc’s & smi’s.
All certification courses, workshops & programs are hrdf claimable. Many organizations devote substantial time and resources to risk management. But there’s a place where the predictable gives way to the unpredictable – and a risk, or combination of risks, turn into crisis.
This course explores sudden onset and slow onset crises caused by internal and external issues as well as methods for determining risk to use as a basis for crisis management plans. Delegates will learn about the key elements of crisis management, how to formulate a crisis management plan and how t...
This will be a 2 days programme, comprehensive enough to enable participants to understand the basic fundamentals required to handle a crisis. Providing a very hand on approach to the subject matter.
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