Learn to assess the needs of small business, develop a social media plan, including content calendars. Develop a marketing and communications plan, a media brief, and a communications investment plan.
Overview:
Want to understand the latest techniques for advertising on social media platforms? Want to be able to bring your business in front of target audiences at both the local level and beyond? Jump into the world of posts, GIFs and memes with our Social Media Marketing program.
Social media platforms are some of today’s largest marketing channels. Explore both the front end and back end of popular sites such as TikTok, Instagram, Facebook and Twitter in this online program.
Within the framework of a marketing and communications lens, learn to create engaging content, set up paid campaigns and analyze your account analytics.
Attend scheduled online classes where instructors guide you through both theory and hands-on work, giving you ideas and skills you can immediately implement in your organization.
Courses include group work and collaborative discussions, as well as projects designed to be real-world and fully applicable beyond the classroom. The program consists of three short courses that can either be taken individually or together to receive a document of achievement.
Social media marketing is its own pillar in any organization’s marketing plan. This program is a great fit for those new to marketing or those with a marketing background looking to augment existing skills and stay current with the evolving digital marketing world. It provides a complementary skillset to office administrators or those in human resources.
Do you know which platform fits your target audience best? Gain an understanding of today’s most popular social media sites, and the best practices for each, as well as the apps and plug-ins that support content creation and analyzation (Sprout Social, HubSpot, TapInfluence).
Learn to assess the needs of small business, develop a social media plan, including content calendars. Develop a marketing and communications plan, a media brief, and a communications investment plan.
Exceptional Learning Experiences for 60 Years
Assiniboine Community College has been providing exceptional learning experiences for 60 years. For staff and students alike, Assiniboine offers unparalleled learning environments and responds well to the demands and requirements of the Manitoba labour market.
Here, instructors follow the philosophy of ‘learn by doing,’ combining theory with hands-on learning inside classrooms, labs, kitchens, shops, fields and the college’s Sustainable Greenhouse.
We are an accredited college with the Province of Manitoba.
We offer more than 50 unique certificate, diploma and advanced credential programs across a variety of disciplines including culinary arts and hospitality, business, agriculture and environment, health and human services, trades and technology. We also deliver apprenticeship programming in a range of skilled trade disciplines.
Our Victoria Avenue East campus (Centre for Adult Learning - Brandon) and North Hill campus (Len Evans Centre for Trades and Technology, Manitoba Institute of Culinary Arts, and the Sustainable Greenhouse) are located in Brandon.
Our Parkland campus, which also includes a Centre for Adult Learning, is located in Dauphin, Manitoba. At our Winnipeg campus, we deliver our Practical Nursing program and continuing studies courses.
Assiniboine College continues to partner with dozens of communities and organizations across the province to deliver place-based education and training every year.
Gain world-class digital marketing knowledge, from PPC to SEO, Analytics, Social Media and more. You will be armed with the expertise and the insights to be able to work in this fast-paced industry. Become a skilled digital marketer, capable of building digital marketing strategies from scratch
The digital revolution is forcing businesses across every industry to rethink how they market their products and services. Creating a straightforward, factual and user-friendly website isn’t enough anymore.
Your Facebook audience is likely to see less than one percent of your content. It has never been more evident that having a social media presence to grow your business is no longer free and is changing rapidly.
In this hands-on course, you'll discover proven methods for establishing an Internet presence and building a brand identity. You'll learn to incorporate SEO, advertising, email, social media, and more to develop an effective Internet marketing plan for your business even with little money to spend.
The Digital Marketing Certification Course aims to give you a head start in the field by enabling you to delve into the core concepts of digital marketing and keeping you up to date with the latest tools and techniques.
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