Social Media Marketing Course

The Social Media Masterclass Training provides new ideas, tactics and strategies that help in the growth of the audience, increase engagement, and also will be beneficial in acquiring new customers every month.

 Whether the organisation or personnel are new or are well versed with Social media concepts, the course helps the organisation benefit through Social Media Marketing.

Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and network. The course will help the delegates to master all the strategies useful for businesses in creating a positive perception in the mind of consumers.

Course Content:

• Enlarge Your Following
• Find your customers on Social Media, using your Centers of Influences.
• Grow fans, followers & connections daily
• Learn about the best tools in the industry that can be used to grow your audience.
• Convert Your Followers Into Potential Customers
• Use the eight approaches to convert your fans & followers into paying clients.
• Find customers who might be interested in buying your services.
• Ensure noticeable ROI (return on investment) from social media for a long term.
• How to ensure new customers do not run away from you?
• How To Maximise Your Engagement
• Various content types that can be posted in your updates.
• List of Resources to search for relevant content for status updates.
• When and how often content must be posted for maximum publicity and visits.
• Know about the best tactics to get maximum Likes, Shares and Comments on all updates.
• Social Media Plans for Profile Optimisation
• Ensure to have your Social Media Profiels such as Twitter, Facebook & LinkedIn to appear more appealing to your target market.
• Communicate the advantages of buying from you from the profile descriptions.
• Ensure to tweak your profiles while increasing traffic to your website.
• Tips & Tricks to Manage Social Media Promotions
• The mistakes must be avoided
• Manage time and your schedule to promote your business through Social Media promotions
• Learn about the best practices available as of now for promoting your business on social media.

Delegates Will Learn How To:

• Effective Communication on Social Media
• Business Marketing and Support Sales with Social Media
• Creating Social Media Policies
• Most Relevant Channels in Social Media for use in businesses
• The social media decorum – it’s dos and don’ts
• Why a social media policy is important
• Legalities and rules relevant to social channels and online activity
• Expand your knowledge of certain well known social media platforms and strategies so as to generate business revenue.
• Learn how to use social media by linking strategy and tactics and measuring outputs.