Social Media Marketing with Video Creation

Social media platforms are commonly used by many businesses to increase brand awareness, but do you know what are the right platforms to use for your brand? In this course, you will learn more about various social media platforms that are in trend, such as Facebook, Instagram, LinkedIn, YouTube, and TikTok, and how they can be implemented for your business so that you can engage with and reach out to the 4.6 million active social media users in Singapore.

To ensure that you are able to run social media campaigns effectively, you will learn how to create compelling social media marketing videos using just your smartphone. Our social media marketing course will cover basic filming techniques and free applications that you can use to create media assets for your company’s social media accounts.

You will be able to create effective social media campaigns that will bring you an increase in positive engagement with your existing audience and reach out to new audiences for brand awareness and sales.

• Explore popular social media platforms like Facebook, Instagram, LinkedIn, YouTube, TikTok, and more. 

• Identify which social media platform is ideal for your marketing goals. 

• Learn how to set up and run effective social media campaigns to attract new customers and engage existing customers. 

• Learn basic filming techniques to create professional-looking videos with a smartphone. 

• Learn how to use free video editing applications like InShot for post-production processes like adding enhancements and visual effects. 

• Learn in-demand and practical skills you can apply to your work or side hustle from industry professionals with on-the-ground job experience.