These workshops will give small businesses who are ready to commence, or continue on their journey with Social Media marketing, the foundations needed to get the ball rolling.
Course Summary
In the ever-evolving world of marketing, it is vital that small businesses are equipped with the tools necessary to get the word out there about their products and services to a wide range of current and potential clients / customers with a sound return on their investment.
What better way to do this than through Social Media Marketing!
These workshops will give small businesses who are ready to commence, or continue on their journey with Social Media marketing, the foundations needed to get the ball rolling.
There is the option to join one or both workshops.
Workshop 1 – Social Media For Small Business: I Know I Need It But, Where Do I Start?
This workshop is designed for small businesses who currently have no Social Media presence and would like to know where to start and how to do it. Participants will learn why their business needs to be on social media and receive an overview of the most commonly used Social Media Platforms in Australia.
Participants will learn step by step how to set up business profiles / pages on Facebook, Instagram and LinkedIn. Participants are encouraged to bring along their laptop or other device as well as some images that can be used to set up their profiles / pages during the session, however this is not mandatory as full instructions will be provided.
Workshop 2 – Social Media For Small Business: The Fundamentals!
This workshop is designed for small businesses who have their social media profiles / pages set up, however need guidance to move forward with Social Media Marketing.
Participants will learn how to create a simple Social Media Marketing Plan as well as how to create social media content. Participants will learn about the various functions of Facebook, Instagram and LinkedIn pages / profiles such as scheduling, data insights and advertisement campaigns as well as receive an introduction to image creation and scheduling software.
Participants are encouraged to bring along their laptop or other device as well as some images that can be used to set up their profiles / pages during the session, however this is not mandatory as full instructions will be provided.
Employment and Training Australia (ET Australia) is a community based not for profit organisation operating on the NSW Central Coast since 1977. Consisting of a Training College (RTO ID 90084) and Independent Years 7 to 12 Secondary College.
The focus is on providing students with the skills to be successful in employment and/or further study. We provide customised training and free recruitment services to businesses with a focus on aged care, disability care and business.
Diploma of Social Media Marketing course is offered by The Business School.
This course has been designed to enable learners gain insight into social media marketing plan development as a part of their overall marketing strategy, determining who should be on their team, and choosing how they will measure what is taking place.
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