In sales, stories help overcome objections and answer difficult questions prospects might not feel comfortable asking but that impact the sale.
Stories motivate, persuade, educate, and inspire. When we tell them well, they can swell national pride, unite diverse people to a common goal, and move even the most cynical among us Stories are cathartic.
They change our beliefs, attitudes, and behavioursIn business, leaders use stories to build rapport and forge “instant intimacy” or meaningful connections that can translate into sales, influence, and employee motivation.
And the ability to craft and to deliver great stories is a critical presentation skill all leaders should have in their communication toolbox.
In sales, stories help overcome objections and answer difficult questions prospects might not feel comfortable asking but that impact the sale.
Telling a compelling story can bring a dry or complicated business case study to life and make the impact clearer and memorable
Participants Will Learn:
Course Outline
Introduction: Value of Storytelling in Business
Review of 5 Types of Business Stories
Where to Find Stories
Elements of a Good Story
Making Good Stories Great (Greater)
Adding Performance Flair
As our trainers have extensive knowledge in their fields of expertise, they provide high-content keynotes for association meetings, conferences, and corporate gatherings.
Just let us know what you need, and we will get back to you with the right speaker to provide the “wow” factor at your next meeting.Several of our trainers are skilled in the art of instructional design. If you need someone to design a specific course for your organization, to train your trainer to deliver it, and to license the workshop
If you’re eager to harness your creative writing for social impact, join us for this workshop and explore how creative writing can become a catalyst for change in an ever-evolving world.
Learn to translate your story ideas into a visual narrative as you begin to consider frame composition, camera angles and movement, character blocking, and layout drawings.
Students will explore visual storytelling, which is a language composed of a compound synergy of words and pictures
Participants in the workshop will be educated on the psychology of stories, how to make moments memorable, and will be guided through several different storytelling methodologies.Â
This course focuses on the process of creative writing for digital media, with instruction in creating immersive and multilinear stories, dialogue, and characters specifically for digital environments
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