In sales, stories help overcome objections and answer difficult questions prospects might not feel comfortable asking but that impact the sale.
Stories motivate, persuade, educate, and inspire. When we tell them well, they can swell national pride, unite diverse people to a common goal, and move even the most cynical among us Stories are cathartic.
They change our beliefs, attitudes, and behavioursIn business, leaders use stories to build rapport and forge “instant intimacy” or meaningful connections that can translate into sales, influence, and employee motivation.
And the ability to craft and to deliver great stories is a critical presentation skill all leaders should have in their communication toolbox.
In sales, stories help overcome objections and answer difficult questions prospects might not feel comfortable asking but that impact the sale.
Telling a compelling story can bring a dry or complicated business case study to life and make the impact clearer and memorable
Participants Will Learn:
Course Outline
Introduction: Value of Storytelling in Business
Review of 5 Types of Business Stories
Where to Find Stories
Elements of a Good Story
Making Good Stories Great (Greater)
Adding Performance Flair
As our trainers have extensive knowledge in their fields of expertise, they provide high-content keynotes for association meetings, conferences, and corporate gatherings.
Just let us know what you need, and we will get back to you with the right speaker to provide the “wow” factor at your next meeting.Several of our trainers are skilled in the art of instructional design. If you need someone to design a specific course for your organization, to train your trainer to deliver it, and to license the workshop
Students will learn the basics of producing compelling, accurate and technically sound local stories for online, mobile, radio and television.
This in-person workshop is an introduction to storytelling and for people, organizations, and communities.
Introduces the technical, creative, analytical and practical skills needed to develop multimedia projects designed to engage intended audiences.
Learn to translate your story ideas into a visual narrative as you begin to consider frame composition, camera angles and movement, character blocking, and layout drawings.
In this class, we will listen critically to podcasts to understand how this format engages audiences on challenging topics
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