Strategic Brand Management: What It Means To You And Your Business is offered by Institute of Marketing Malaysia.
DurationStrategic Brand Management: What It Means To You And Your Business is offered by Institute of Marketing Malaysia.
Our Vision
“To be the only leading non-profit professional body for sales and marketing practitioners in the country”
Our Mission
The Institute of Marketing Malaysia (IMM) is the only registered Institute in the country established for the purpose of serving the marketing fraternity in Malaysia. IMM was founded in 1977.
by YBM Tengku Razaleigh Hamzah who also became the Institute’s first Patron. Next, YB Tan Sri Rafidah Aziz from 1985 until April 2008. The next Patron of IMM was YAB Tan Sri Haji Muhyiddin Yassin for the term May 2008 to April 2009.
In today’s hypercompetitive landscape, leaders must make sense of possible futures, the environment they compete in, and the resources at hand to develop and implement successful strategies and make sound and timely decisions for their business.
We offer wide variety of training options to best suit your organizational needs. Flexibility in duration, locations, training methods, evaluations help you gain the training without any hassles.
This course will help improve long-term organizational performance through the use of strategic planning tools. Participants will explore the framework that provides the foundation of a successful business strategy, focusing on the main components of a strategy and practicing the development of an ...
The art of negotiating isn’t just reserved for the boardroom, suits and million-dollar deals. This course teaches practical and effective techniques for win.
This program is designed to expose business leaders to global shifts in production and investment patterns, geopolitical re-balances and assist them to make informed decisions about future political and economic trends that will undoubtedly impact upon their organisations.
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