Strategic Event Management

by Blackbird Training Center

This Strategic Event Management training will take your events programme to the next level building your brand and reputation in line with corporate objectives. Getting the right mix of events with the right design values and consistent messaging to the right audiences is key.

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img Duration

1 Week

Course Details

This Strategic Event Management training will take your events programme to the next level building your brand and reputation in line with corporate objectives. Getting the right mix of events with the right design values and consistent messaging to the right audiences is key.

But what are the ‘right’ decisions?Being correctly positioned at key conferences and exhibitions is important for brand visibility and positioning. Courting the right guests at your social events builds influence plus, every event needs to be well planned and organised.

Lack of attention to a critical detail could result in your event being talked about for all the wrong reasons with damage to your brand and reputation.

 

Course Objectives of Strategic Event Management:

  • Plan a programme of events to support and deliver the corporate strategy
  • Select from a range of events and know how to deliver each type
  • Schedule and plan each event within budget and deadlines
  • Identify the most appropriate venues and activities for your events
  • Manage VIPs and the media with confidence
  • Troubleshoot plans to solve potential problems before they emerge
  • London Branch

    185 Tower Bridge Road, London
  • Egham Branch

    9 Park Avenue, 9 Park Avenue, Egham, Surrey

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