Strategic Management

by Asia School Of Business (ASB) Claim Listing

In today’s ever-changing business world, staying ahead means mastering uncertainty and reshaping value chains. Executives need agility and innovation to navigate these shifts. Our strategic management program is your playbook for success.

RM3000

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Asia School Of Business (ASB) Logo

img Duration

8 Hours

Course Details

In today’s ever-changing business world, staying ahead means mastering uncertainty and reshaping value chains. Executives need agility and innovation to navigate these shifts. Our strategic management program is your playbook for success. 

Gain a toolkit to analyze your organization’s market position, identify competitive edges, and maximize value. The corporate landscape is evolving fast—S&P 500 companies now average just 14 years in the index by 2026 (Innosight). Strategic management tools are your key to thriving in this environment. 

While operational management focuses on costs, strategic management identifies threats, fortifies advantages, and positions for the future. This program goes beyond theory, emphasizing execution, a strong culture, and effective management structures.

For leaders eyeing growth, it’s not just about understanding costs; it’s about leveraging your organization’s dynamics for a competitive edge. Be the linchpin in your organization with our Strategic Management program – your secret weapon for execution, leadership, and sustained value maximization.

Key Takeaways

  • Strategy planning and development
  • How to analyze the external environment, industry environment, and internal environment
  • Porter’s Five Forces and other strategic frameworks
  • Strategy execution and implementation
  • Success factors in evaluating strategy

Who Should Attend?

Recent graduates or those considering an MBA

  • For graduates looking to advance in leadership roles, or those considering an MBA or similar postgraduate degree to get a head start by learning the language of strategy management.

Mid-to-Senior career professionals

  • For professionals working in strategy-related functions or in leadership roles to gain confidence in understanding and weighing strategic risks and opportunities in order to make better business decisions.

C-Suite, Board Members, and Business Owners

  • To help these leaders understand how to create a strategic plan that allows them to leverage on opportunities for value creation while protecting their firms from uncertainty.
  • Kuala Lumpur Branch

    11, Jalan Dato’ Onn, Kuala Lumpur
  • Teacher's Name
  • Dr. Lawrence Stephen
  • Teacher's Experience
  • Dr. Lawrence Stephen Abeln is the Professor of Global Management at Thunderbird School of Global Management & Adjunct Professor at ASB. Previously the Associate Dean and Professor of Practice, Executive Education from year 2020 in ASB, he received a Ph.D in Management and M.Phil. in International Relations from the University of Cambridge, where he was a Rotary Foundation Scholar. Dr. Abeln has an extensive international academic background having served as President, Dean, Associate Dean, and faculty member in leading institutions across USA, UK, Australia and Asia, including the Massachusetts Institute of Technology (MIT), Georgetown University, University of Texas, University of Cambridge and its Judge Business School, the Business School at University of Adelaide, the Asian Institute of Technology, and the University of Michigan Ann Arbor. In addition to leading multiple MBA and Executive MBA programs, he has also developed new academic programs and curriculum for undergraduate, postgraduate masters and doctoral programs, while promoting liberal arts, STEM and business education, and interdisciplinary learning.
  • Gender
  • Male
  • Teacher's Nationality
  • N/A

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