Strategic Management

by Indian Institute of Management Bangalore Claim Listing

In this business and management course by IIMBx, which is created from the standpoint of Managers and CEOs, you will develop a strong understanding of some of the important analytical approaches that underlie the discipline of business strategy and, thereby, gain a bigger picture about the aspect of

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img Duration

5 Weeks

Course Details

In the backdrop of a highly competitive and dynamic business environment, it is imperative that every business stays strategically sound and updated.

In this business and management course by IIMBx, which is created from the standpoint of Managers and CEOs, you will develop a strong understanding of some of the important analytical approaches that underlie the discipline of business strategy and, thereby, gain a bigger picture about the aspect of ‘competition’ among businesses.

In this course, we will examine a business in its ‘totality’ and in the context of its environment. Adopting the perspective of a manager or a Chief Executive Officer, we will explore the following concepts in detail:

  • The concept of Competitive Advantage and its relation to a firm’s strategy

  • Industry and competitive analysis

  • Resource and competency analysis

  • Strategy across corporate and business levels

 

Learning Outcomes

Upon successfully completion of this course, learners should be able to:

  • Explain the fundamentals of business management from the perspective of strategy

  • Recall the ways in which a firm can sustain a competitive advantage

  • Elaborate on portfolio management

 

Who Is This Course For

Executives, students pursuing post graduate studies, aspiring managers.

  • Bilekahalli Branch

    Bannerghatta Main Rd, opp. to Apollo Hospitals, Sundar Ram Shetty Nagar, Bilekahalli, Bangalore

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