Strategic Marketing

by GIBS Business School Claim Listing

Design and implement a successful marketing plan that is aligned with the strategic objectives of your organisation.


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img Duration

6 Days

Course Details

Authorised by The Marketing Association of South Africa to receive 12 Continuing Professional Development (CPD) points

In a tough economic climate, organisations that survive and prosper have a clear understanding of how best to acquire, retain and grow their customer base in ways that are aligned with the organisation’s strategic objectives.

This programme will see participants assessing, strengthening, and extending one of their own integrated and digital marketing plans, in order to apply learnings immediately to current business priorities.

The programme will include regular reflections and assessment of learning, as well as a strong focus on application and the next steps for you and your organisation.

  • Johannesburg Branch

    26 Melville Rd, Illovo, Johannesburg

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