The Essentials Of Influencer Marketing & PR

by Nesma Claim Listing

Instead, this workshop will help you to develop a sustained and strategic approach, that is both ethical and effective.

£195

Contact the Institutes

Fill this form

Advertisement

Nesma Logo

img Duration

1 Day

Course Details

Designed for both marketing and public relations professionals to help you work effectively and ethically with influencers. A 1-day course to take you through the fundamentals of working effectively and ethically with influencers while complying with legislation and regulations.

Course Overview

More and more organisations and brands have started to work with bloggers and social media influencers on short and ongoing campaigns, yet it is much more than simple blogger outreach that is needed.

Instead, this workshop will help you to develop a sustained and strategic approach, that is both ethical and effective.Remember we can look at running all our 1-day courses in-house if there are 4 or more people.

And if this course doesn’t quite hit the skills gap you are trying to plug we can design a course just for you and your team.

Course Content

You will learn how to identify appropriate influencers, identify fake followers, understand the difference and importance of follow and no-follow links, how to ensure full disclosure of brand and blogger, what Domain Authority and Page Rank metrics actually mean, as well as being able to analyse engagement and the impact on your business.

You Will Learn:

  • whether working with influencers right for your client/organisation
  • how to identify influencers
  • how to approach influencers
  • the difference between influencers and traditional media and marketing activity
  • how to create a campaign that works
  • how to work within the legal framework and regulations
  • how to evaluate your campaign
  • Newcastle Branch

    1st Floor, Maybrook House, 27 Grainger Street, Tyne & Wear, NE1 5JE, Newcastle

Check out more Marketing courses in UK

Institute of School Business Leadership Logo

Income Generation for your School Masterclass

This masterclass has been designed to provide a practical introduction to income generation. This will empower learners with the confidence, skills and resources needed to introduce and sustain successful income generation in their school.

by Institute of School Business Leadership [Claim Listing ]
Nottingham Trent University Logo

Marketing And PR For Small Businesses

Whether you are self-employed or running a small or medium sized enterprise (SME), marketing is a vital tool, and it can be hard to understand what we should be doing when it comes to applying it effectively.

by Nottingham Trent University [Claim Listing ]
The Sheffield College Logo

CIM Foundation Certificate In Marketing (Level 3)

This qualification is aimed at people who are either just starting out in marketing or want to move into marketing.

by The Sheffield College [Claim Listing ]
In Professional Development INPD Logo

Marketing Masterclass (Fundamentals Of Marketing For Business)

This one-day Fundamentals of Marketing for Business course gives participants the skills and knowledge to tackle the key marketing challenges that a firm encounter not only from day-to-day, but with a medium and long-term perspective.

by In Professional Development INPD [Claim Listing ]
Global Business Advisors (Corporate Training Providers) Logo

Effective Techniques of Competitor Analysis

It is an essential marketing and strategic tool. It provides both an offensive and defensive strategic tool to analyse opportunities and threats.

by Global Business Advisors (Corporate Training Providers)

© 2024 coursetakers.com All Rights Reserved. Terms and Conditions of use | Privacy Policy