UX Design Immersive

Your best course for career transformation in UX design. This full-time, award-winning course is designed to prepare aspiring designers to break into UX careers.

With 11K+ hires, we've placed more grads in high-growth, high-pay tech careers than any other programme.

Designed to get you hired

Awarded Best Web Design Bootcamp by SwitchUp, this User Experience (UX) course explores how to design digital experiences that power revenue, user loyalty, and product success. Dive into an expanded curriculum that's tailored to meet today's hiring priorities — master UI design, Agile methods, prototyping, and content strategy.

Perfect for beginners

This is a beginner-friendly 12-week online programme with no prerequisites. All students commit to 8-hour classes, 5 days a week, taught by expert instructors. Whether you’re a complete novice or looking to formalise your practice, our curriculum helps you master end-to-end UX processes and puts you on the path to a new career in the field.

• Build a professional-grade portfolio
• Distinguish yourself as a designer, compiling a portfolio to showcase solo, group, and client projects to employers.
• Connect with industry experts
• Tap into GA's growing global network of tech experts, instructors, hiring partners, and alumni, and equip yourself to succeed in a rapidly expanding field.

What you'll learn

• Complete hands-on exercises to understand the creativity behind UX design
• Create a portfolio project demonstrating the journey of a successful user experience
• Explore the the importance of concepts such as user personas and customer journey mapping in creating impactful experiences

Course Outline

Pre-work: UX Fundamentals

Prepare to hit the ground running on day one of class with self-paced online lessons.

• Getting started in UX
• The UX design process
• Conducting user research
• Competitive analysis
• Affinity mapping
• Creating personas
• Defining your users’ problem
• Information architecture
• Designing intuitive navigation

Unit 1: UX Foundations

Build foundational knowledge of UX methodology. Explore the full range of concepts in the design process, from research and testing, to design thinking and rapid prototyping.

• Identifying problems and needs
• Planning, executing, and synthesizing
• user interviews
• Refining and confirming assumptions
• Hand sketching
• Rapid prototyping
• Essentials of usability testing
• An introduction to presentations

Project Example: Create the foundation of an app
through a lean UX process of rapid prototyping and
ideation. This project immediately introduces the range
of skills required in the UX field and helps you build a
low-fidelity prototype.

Unit 2: UI Foundations

Explore how to bring delight and function to users through combining the worlds of user experience and user interface (UI) design. Create screens, pages, and visual elements that enable users to interact with products in an intuitive way.

• Contextual and comparative inquiry
• Competitive analysis
• Information architecture
• Navigation and sitemaps
• Web layouts and wireframes
• Interaction design principles
• Visual design: typography, color theory, and composition
• Responsive design
• Accessibility
• Building UI components

Project Example: Design a clickable prototype for an
online shopping experience that meets the goals of the
users, the business, and the brand.

Unit 3: Design Iteration and Development

Expand and apply the entire design process of user research, ideation, prototyping, interaction design, interface design, and usability testing.

• Project management and planning
• Design studio brainstorming
• Advanced testing and research
• Feature prioritization and integration
• Group facilitation
• Design iterations
• UX writing
• Content strategy
• Designing for the future: VR, AR, and wearables
• Team presentations
• Creating a research report and specifications document

Project Example: Work in teams to design a new
feature for an existing product or brand in order to
meet a business goal. Complete the entire design
process, including user research, feature prioritization,
sketching, wireframing, prototyping, and testing.

Unit 4: Working with a Product Team

Learn how to work in an Agile development environment, simulating the hand-off points between product managers and developers. Build interpersonal skills in creative confidence and conversational storytelling to develop your portfolio and get industry-ready.

• Product pitching
• Product management
• Sprint planning
• Agile development methodology
• Technology constraints
• HTML and CSS
• Objectives and key results (OKRs) and key performance indicators (KPIs)
• Advanced prototypes
• Storytelling and stakeholder presentations

Project Example: Create a website, utilizing visual design (e.g., color, type, composition, and layout) and storytelling techniques to showcase your work and portfolio.

Unit 5: UX in the Real World

Translate the culmination of your design skills into a professional client engagement. Work with real-world clients to deliver UX research and designs for an app, website, or product in a three-week design sprint.

• Client management
• Project management
• Product management
• Balancing business and user goals
• Managing clients and stakeholders

Project Example: Collaborate directly with external clients to create a brand-new feature or improve an existing one. Experience working with a diverse range of stakeholders to solve real business problems.

Unit 6: UX Career Planning

Get industry-ready and take your designs to the next level, exploring the basics of service design, design operations, and design leadership. Advise stakeholders on how to change operating procedures and workflows to deliver on new product experiences. Identify the traits that make you unique as a designer and continue preparing to start your UX career.

• Service design
• Design operations
• Design leadership
• Leading through influence
• Career planning
• Building your personal brand
• Mock interviews
• Whiteboard challenges

Project Example: Source a design problem to solve to showcase what makes you unique as a designer. Focus on honing one skill area within the UX discipline, for example user research, visual design, or interaction design. (We encourage you to start the project in the classroom and finalize it post-course to showcase your continuing growth.)