Visual Merchandising (RET658)

The course will focus on providing students with the skills and knowledge required to develop and execute a successful brand strategy by understanding how to build, measure, and manage brand equity. What are brands, how are they created and managed, and how they add value to consumers and business ...

This course is an introduction to the subject of marketing. Students will be able to understand the basic concepts and principles of marketing to develop their knowledge and skills towards more advanced topics on marketing.

Diploma in marketing program aims to produce holistic graduates who utilize digital marketing knowledge and focused skills and entrepreneurship in line with industry requirements, while applying islamic ethical values ​​towards self -development with high levels of leadership and communication ...

Students will learn fundamental skills required by every business management professional, and the basic understanding of the context within which business operate - management, law, accounting, economics, entrepreneurship, marketing, people management and accounting.

This Brand Management training is a two-days coaching workshop on how to do strategic brand management: How to create a brand strategy for customer communications How to create a brand book for brand identity and Marcom Learn how to create and manage brand elements to create a brand strategy to de...