This course explores leadership and management of the communication team for a brand (be it a product, service, association, organization, or an individual). Students will explore techniques for managing both “down and up.”
DurationThis course explores leadership and management of the communication team for a brand (be it a product, service, association, organization, or an individual). Students will explore techniques for managing both “down and up.”
Strategic leadership tools will also be explored for overseeing day-today needs as well as long term communication planning across all platforms. Coursework will include needs analysis, conflict anticipation and resolution, partnership management, and strategic brand guidance for a variety of critical audiences, inside and outside of an organization.
Columbia College Chicago is an undergraduate and graduate institution whose principal commitment is to provide a comprehensive educational opportunity in the arts, communications, and public information within a context of enlightened liberal education.
Columbia’s intent is to educate students who will communicate creatively and shape the public’s perceptions of issues and events and who will author the culture of their times.
About Coursetakers.com
Coursetakers.com is more than a decade old course aggregator and Online course platform that helps students find courses and compare course prices from Training providers in the USA, by just submitting their inquiry through the website. Coursetakers also helps Institutes, Universities and Online Instructors market their courses, gain leads and get more students to enroll into their courses.
© 2025 coursetakers.com All Rights Reserved. Terms and Conditions of use | Privacy Policy
Online
USA
UK
India
UAE
South Africa
Canada
New Zealand
Australia
Malaysia
Singapore
Saudi Arabia
Egypt
Jordan