The Certificate in Brand Management will help you develop and execute superior strategies that align brand and business goals. You'll learn how to track brand equity and value, evaluate the return on investment (ROI) of individual marketing investments and explore and develop new leadership skills.
DurationCompanies intent on building strong brands need effective brand managers. The Certificate in Brand Management will help you develop and execute superior strategies that align brand and business goals. You'll learn how to track brand equity and value, evaluate the return on investment (ROI) of individual marketing investments and explore and develop new leadership skills.
Whether you're a brand, product or marketing executive or a business owner, achieving this certificate will deliver valuable insights into the fundamentals and strategic nuances of managing brands.
We’re here for you. SCS provides the perfect balance of academic excellence and applied skills instruction. This means you get a unique, hands-on learning experience within a higher education setting, empowering you to take your career in any direction you choose, explore new horizons, and unleash your creative potential.
We are constantly working with industry experts, professional associations, subject matter experts, and academic faculties to provide learning opportunities that will challenge and change you.
This course reviews four cornerstones that define an Agile marketing project: iterative and incremental delivery, empirical process control, self-organized teams and information radiators
This training provides participants with the information required to develop an effective marketing plan for the organization and to ensure it maps to the overall business plan of the organization.
Clark’s marketing program provides rounded skills that meet the needs of a variety of organizations or businesses. Our curriculum is informed by industry-standard practices that prepare students for entry-level employment.
This class will serve as an introduction to business marketing with an emphasis on the creative aspects of the discipline. First, we will learn to develop creative strategies to solve business problems.
Creating awareness of a new initiative is one of the first steps to ensure its acceptance into an organization. The first step is to build and change management plan then sell it, or market it to key stakeholders, executives and persons who are advocates for the initiative.
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