Business / Report Writing

Business / Report Writing

There are two popular misconceptions about the written word. One is that ‘only the recipient will see this’. The other is ‘my report will be read in detail, like a novel’.

Although there can be documents that carry tight security around them, often the reality is that much of time you never know where some business writing can end up.

So emails, letters, reports, proposals etc. need to be treated like a presentation. They represent your organisation. The question is, do they represent the organisation in the best light?

This course can be adapted to look at a variety of business writing, or to focus on the creation of effective reports, proposals, business cases or promotional literature.

Trainees learn how to:

• apply good planning skills for effective business writing

• apply a strategy that achieves best practice

• create business writing that has extra clarity and readability

• use design and layout for achieving greater reader engagement

• make use of visual aid tools to help raise better reader understanding

• enhance use of language, grammar and proof reading skills

• apply influencing technique (where required) in the written word

• produce business writing that creates a positive response from the reader(s)