Words are critical to the success of your campaigns. Whether you’re writing an email, direct mail letter, blog post, or a Tweet, you need to create efficient marketing copy that gets read and acted on. In this course, you’ll learn how to write copy that jumps off the page.
Words are critical to the success of your campaigns. Whether you’re writing an email, direct mail letter, blog post, or a Tweet, you need to create efficient marketing copy that gets read and acted on. In this course, you’ll learn how to write copy that jumps off the page.
You’ll explore successful campaigns to gain a better understanding of how to write and evaluate great copy. You’ll discover how to write smarter, write better, and pull it all together.
Learning Experience
This is a narrated PowerPoint slide presentation format course and is partially interactive. It provides real-world practitioner-led learning. Active course participation is limited and includes assessments, minimal or no knowledge checks, activities, or resources/tools.
Who is this Course For?
Junior, middle, and senior marketer levels – all those interested in creative copywriting.
The ANA is the U.S. advertising industry's oldest and largest trade association. Originally known as the Association of National Advertising Managers, it was established to promote cooperative relationships between regional and national advertising industries, manufacturers and dealers, and advertisers and agencies.
A workshop designed to develop the student's skills in preparing effective copy for advertising and other kinds of promotions. The course includes basic copywriting techniques, copy themes, organization of ideas, and effective choice of words.
Advertising Promoting class is offered by Bobby Kerns Production.We value the art of photography and video so much and believe that everyone should be able to receive quality work. No matter if it’s personal or commercial, you deserve to have it captured perfectly.
Students learn the fundamentals of writing persuasive and attention-grabbing ad copy and applying branding strategies to a range of media, from Web platforms to broadcast campaigns. The minor emphasizes polished writing combined with innovative and strategic thinking.
Advertising Workshop is offered by Jess Kamens Photography.He make technical terms easy to understand in our fun, mindful learning environment. Learn the basics in addition to several artistic and creative techniques.
Every brand, big and small, has a story to tell. They need creative people who can tell those stories in interruptive and compelling ways. If that sounds like a job for you, an ad agency or marketing department may be in your future.
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