Customer Insight

by Institute of Data and Marketing Claim Listing

Boost value for you and your customers with customer insight. Learn how to gain a competitive advantage by understanding the behaviour of your customers and their value to you. Discover how to research, plan and manage your activity with confidence.

£450

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Institute of Data and Marketing Logo

img Duration

1 Day

Course Details

Boost value for you and your customers with customer insight. Learn how to gain a competitive advantage by understanding the behaviour of your customers and their value to you. Discover how to research, plan and manage your activity with confidence.

 

You Will Learn:

  • Understand how customer insight can increase value for both your business and your customers
  • Identify and understand the sources of insight and how it delivers competitive advantage
  • Plan the development of customer insight for your business, aligned with marketing strategy
  • Translate insight into specific, value-creating marketing actions
  • Use improved insight to measure your marketing success

 

  • London Branch

    DMA House 70 Margaret Street, London

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